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The Mouse Sees No Color: An Examination of the Disney The Mouse Sees No Color: An Examination of the Disney
Corporations Recent Depictions of Race in American History Corporations Recent Depictions of Race in American History
Jordan Kern
East Tennessee State University
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of Race in American History" (2021).
Electronic Theses and Dissertations.
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The Mouse Sees No Color: An Examination of the Disney Corporation’s Recent Depictions of
Race in American History
________________________
A thesis
presented to
the faculty of the Department of History
East Tennessee State University
In partial fulfillment
of the requirements for the degree
Master of Arts in History
______________________
by
Jordan Hunter Kern
May 2021
_____________________
Dr. Elwood Watson, Chair
Dr. Stokes Piercy
Dr. Matthew Holtmeier
Keywords: Disney, race, racism, gender
1
ABSTRACT
The Mouse Sees No Color: An Examination of the Disney Corporation’s Recent Depictions of
Race in American History
by
Jordan Hunter Kern
Walt Disney Studios possesses a checkered past in how its films dealt with racism and
representation. Some of the earliest films involved songs and characters that go against modern
sensibilities. In recent years, the studio's films have attempted to go against their forebears' racist
connotations. Racism, however, proved a constant problem for the company. This paper shall
explore the various ways Disney feature films addressed (or did not address) themes of racism
and discrimination in its films from 1990 to 2018.
2
DEDICATION
For My Dad
3
ACKNOWLEDGEMENTS
I would like to thank a few people for helping this paper come together. Dr. Elwood
Watson, Dr. Stokes Piercy, and Dr. Matthew Holtmeier for being members of my committee and
guiding be towards research topics. Dr. Cynthia Wilkey for giving me the original concept for
my argument when I was a part of her gender studies program. Finally, all the staff at ETSU’s
library for helping me through the research process.
4
TABLE OF CONTENTS
ABSTRACT .................................................................................................................................... 1
DEDICATION ................................................................................................................................ 2
ACKNOWLEDGEMENTS ............................................................................................................ 3
CHAPTER 1. INTRODUCTION ................................................................................................... 5
CHAPTER 2. THE MOUSE SEES NO COLOR ........................................................................... 7
CHAPTER 3. DIVERSE CHARACTERS CODED WHITE ...................................................... 30
CHAPTER 4. FANTASY SETTING WITH REAL-WORLD CONNECTIONS ....................... 50
CHAPTER 5. HISTORIOGRAPHY ............................................................................................ 74
CHAPTER 6. CONCLUSION...................................................................................................... 93
BIBLIOGRAPHY ......................................................................................................................... 96
VITA ........................................................................................................................................... 106
5
CHAPTER 1. INTRODUCTION
Spanning nearly one hundred years, the Disney corporation's history witnessed profound
changes both in itself and American culture in general. Starting as a small animation studio in
California, Disney and its subsidiary companies currently rank as one of the world's largest and
most profitable entertainment businesses. A business like Disney is useful in understanding the
ebb and flow of a time’s perception of concepts like race and gender because such an entity has a
vested interest in what current audiences view as acceptable and desirable. For this reason, this
paper seeks to examine how Disney chose to represent race and discrimination from the
company’s renaissance onward. Recent events like the Me-Too Movement and Black Lives
Matter's ongoing efforts show that a good portion of the American populace desire furthering
race and gender equality. Subsequently, media platforms sought to create products that appealed
to these individuals. However, the backlash to these movements also shows that a sizable
minority were uncomfortable with such changes. Prominent examples of such distaste with
change include the Charlottesville riots and the racially motivated Trump presidency. Not
wanting to alienate the former completely, and more importantly, their money created a
prerogative in the company still visible in films to this day.
As this paper will show, the result of these two competing ideologies was a process of
deracializing issues of race and further reinforcing American exceptionalism ideals. Using the
theoretical framework laid out by Edward Said and Toni Morrison, this paper will put the studio
in the Orientalist and Africanist position when its feature films portrayed racism, discrimination,
and of course, minorities. Particular attention will be paid to how the company shifted its
approach in response to backlash from minority advocacy groups and the gaffs that occurred in
the desire to reach wider audiences. The first chapter will look at how this colorblind approach
6
began in the 1990s and how it evolved in the subsequent thirty years. Chapter two examines the
types of coding Disney creators implemented in carrying out their trademark colorblind approach
between 1990 and 2007. Examples of blatant racism, backlash, and the company’s response will
form a significant chapter aspect. The last chapter explores the final aspect of Disney’s
colorblind approach, the settings of its films. Fantasy in one form or another always formed a
significant aspect of Disney films, but the studio intentionally leans into the fantastic when
discussing hot button issues to offend segments of their audience. The result of these three
phenomena is a colorblind approach that either ignores racism entirely or presents an alternate
history where race never played a role in the shaping of the United States.
7
CHAPTER 2. THE MOUSE SEES NO COLOR
In 2012, a YouTube video surfaced depicting a previously unaired segment from the
2002 film Lilo and Stich. The movie followed Lilo, a young Native Hawaiian girl, as she
befriended an escaped alien fugitive named Stitch. The scene in question involved Lilo walking
along the beach to teach her new friend about life on Earth. Throughout the scene, Lilo white
tourists asked if she “can speak English,” and one woman even remarks to her companion that
Lilo is a “real native.”
1
These remarks showcased the aloofness and insensitivity that many white
tourists have towards Native Hawaiians, but the scene ultimately makes fun of such ignorance.
The scene ends with an exasperated Lilo tricking the tourists into thinking that a tsunami is
imminent, causing panic and showing the people's foolishness.
2
This scene suggested that Disney
writers were unafraid to tackle themes of racism that occur in modern times by poking fun at the
general ignorance of people who hold such beliefs. The inclusion of the scene, or more
specifically, the lack thereof, suggests an issue prevalent in the company.
The exclusion of this scene and others like it show an unwillingness for Disney to address
racism or inequality in the United States. For some unknown reason, the short scene from the
movie was cut relatively late in production. The writers and animators most likely had a little
issue with the scene, as evidenced by the fact that the scene was partially animated and fully
voiced acted by before its removal.
3
The most probable reason for the scene’s removal was that a
producer believing the scene would make white audiences in the U.S. uncomfortable. Studio
executives never gave an official reason for the scene’s removal, but the likelihood of this
1
Dona Dickens, “"Lilo & Stitch" Deleted Scene Took On Racism” Buzzfeed, October 2,
2012, accessed June 6, 2020, https://www.buzzfeed.com/donnad/lilo-stitch-deleted-scene-took-
on-racism
2
Ibid.
3
Ibid.
8
assumption is furthered by the fact that the scene never appeared in Lilo and Stitch's home
releases. This exclusion is perplexing given how most studios, Disney included, include many
deleted scenes in the home release of their films to entice more purchases. Knowledge of the
scene only appeared once an anonymous person released the scene on YouTube in 2012.
4
This
series of events gave heavy credence to the idea that it was someone in Disney's corporate sector
that decided to remove the scene. This removed scene was but one of the numerous examples of
how the Disney corporation did its best to avoid race issues in the United States in its wide
release films.
The Mouse House was no stranger to controversies over race. Films like Dumbo,
Fantasia, and Lady and the Tramp all contained caricatures of people of color. Song of the South
became the most notorious of these early Disney films because of its depiction of master/slave
relations in the American South and its characterization of African American characters.
Changing times, however, caused the company to reevaluate its use of such stereotypes
seriously. Under Michael Eisner and Frank Wells's leadership, Disney’s renaissance in the 1990s
saw characters of various races and nationalities take center stage in the numerous feature films
release. While imperfect in their exaction, these films exemplified how the company (at least
superficially) attempted to pave a new road for itself in a multicultural world. Two of these films
even addressed the racism that had plagued much of the company’s earliest features.
Released amid the Disney Renaissance, Pocahontas and The Hunchbacked of Notre
Dame taught the evils of judging one based solely on physical appearance. The former dealt with
racism in particular, with the song “Savages” illustrating the fear and hatred that can arise from
4
Ibid.,
9
such feelings. The song appeared at the film’s climax when Jamestown settlers and Iroquois
villagers were preparing to go to war. The lyrics in the song make a strong connection between
racism, hatred, and warfare, with the opening words stating,
What can you expect
From filthy little heathens?
Their whole disgusting race is like a curse
Their skin's a hellish red
They're only good when dead
They're vermin, as I said
And worse.”
5
The song's lyrics paint both the settlers and the Native Americans in a negative light, arguing that
racism and fear are toxic for both parties and leads only to destruction. Historical inaccuracies
aside, the movie stood as one of Disney’s earliest examples discussing race and racism.
Pocahontas possessed racism themes between the unknown “other,” but the following year,
another Disney film effectively portrayed institutionalized racism.
1996’s The Hunchback of Notre Dame tackled themes of accepting differences in the
world. The most prominent example of this theme is the title character, which people feared
because of his physical deformities; however, one of the side characters' arc deals with an entire
ethnicity's oppression. Esmeralda, a Romani woman, and the rest of her community faced
5
Pocahontas, Disney Plus, directed by Eric Goldberg and Mike Gabriel, (Los Angeles:
Disney, 1995)
10
oppression from the film’s antagonist Judge Claude Frollo. Frollo saw the Romani peoples as
heathens that must be destroyed, even killing a Romani woman and nearly drowning an infant
Quasimodo in the film’s opening scene.
6
Frollo’s persecution of the Romani heightened to such a
degree that Frollo forced Romai’s to live in a secret ghetto called the Court of Miracles. At the
climax of the film, Frollo arrested the Romanies and nearly burned Esmeralda at stake for
refusing his romantic interests.
7
Frollo’s use of power and the injustices that Esmeralda and Quasimodo fought against
served as parallels for many types of historical forms of oppression. Like apartheid and the Jim
Crow South, discrimination Frollo and government members like him enforced this
discrimination (many of whom may have shared the sexual urges that contradicted their racism.)
In the pivotal scene of the film, where Esmeralda demands justice for her people's oppression,
she carried the same themes as those like King, Gandhi, and Mandela. This action also implies to
audiences that it is right to stand against oppression, even if the oppressor is a figure or
institution of authority. Such a message is one reason why critics and historians have praised The
Hunchback of Notre Dame. Film historian Verthandi Wonka noted that the arc of Esmeralda and
Quasimodo are incredibly similar. Through Esmeralda’s race and Quasimodo’s physical
deformities, both characters showed that outside appearance does not dictate their soul's nature.
8
6
The Hunchback of Notre Dame, Disney Plus, directed by Gary Trousdale and Kirk Wise
(Los Angeles: Disney, 1996).
7
Frollo’s attraction to Esmerelda remained one of the most blatant implications of sexual
desire in a Disney feature film.
8
Verthandi Wonka, “Why ‘The Hunchback of Notre Dame’ is one of Disney’s greatest
films” Medium, August 21, 2017, accessed June 9, 2020, https://medium.com/@Vbwonka/why-
the-hunchback-of-notre-dame-is-one-of-disney-s-greatest-1c605ef30bec.
11
The seemingly progressive image of Disney these films created became tarnished less than ten
years after their release.
The release of 2009’s The Princess and the Frog epitomized Disney's issue when
conversing about the topic of racism and social injustice in the U.S.. The motion picture
reimagined the famous fairy tale by placing the New Orleans setting before the Great
Depression. The film centered on Tiana, a young African American woman, and Prince Naveen,
a monarch from an unnamed African country. Through a series of events, the characters learned
to accept themselves and overcome obstacles in the typical Disney fashion in the form of magic
and talking animals.
9
The film touched on self-love and female empowerment themes, aspects
that the company had experimented with in its film for the previous decade. While critics praised
the film for how its characters played gender roles, others denounced how the creators ignored
one of the most prominent aspects of life in the 1920s, Louisiana.
The biggest critique leveled against the movie is that it depicts Jim Crow Laws' aspects
but never addressed why these aspects exist. Tina, a young woman with dreams of opening her
restaurant, lived with the other African Americans in a shantytown with little-to-know electricity
or running water in the neighborhood.
10
Contrasting these poor circumstances was Tina’s best
friend Charlette La Boeuf, a white woman who was the heiress to her father’s vast estate and
wealth whom Tina worked for as a maid and cook. The housing and occupation of Tina was
typical for African Americans during this time due to legalized discrimination. However, the
9
The Princess and the Frog. DISNEY PLUS. Directed by John Musker and Ron
Clements. Los Angeles: Disney, 2009.
10
Ibid.,
12
writers either intentionally or unintentionally mislead audiences as to the reason behind Tina’s
circumstances.
While the most prevalent in academia's eyes, The Princess and the Frog was by no
means the only Disney film in the twenty-first century to sidestep racism in the service of their
color blind stance on American racism. These films include Black Panther, The Lady and the
Tramp live-action remake, and Zootopia. The specifics of how the company avoided race (even
in films where racism is the focus) shall be discussed the following chapters of the paper. Suffice
to say that of this paper's writing, Disney has avoided directly addressing racism prevalent in the
U.S. in its feature films for the entirety of the company’s history. The impetus for the removal of
these themes came as a result of the company’s marketing, heavily influenced by the racial
politics in the U.S. The avoidance of race may seem contradictory given several feature films,
but there lay a critical difference between the Princess and the Frog and other films in the
Disney canon.
While both The Hunchback of Notre Dame and Pocahontas addressed the inherent evil of
racism, both go to painstaking lengths to ensure that no direct parallels could be drawn to race
issues in the modern-day U.S. Notre Dame's Hunchbacked had the most straightforward reason
for lacking modern analogs because of its setting in Medieval Paris. Pocahontas, however, was
at once an anti-colonialism piece and an endorsement for the U.S.’s values. The instigator for
Pocahontas’ problems and the main antagonist was Governor Ratcliffe, the leader of
Jamestown’s white settlers. At first glance, Ratcliffe's hatred and contempt towards the Native
Americans may draw similarities to the U.S.’s treatment of First nations. The creators instead
made sure to heavily code the villain as British instead of the American coding given to John
13
Smith, the film’s secondary protagonist.
11
By coding John Smith as American, the filmmakers
subtly suggest that Americans are inherently above racism and treating others as lesser, a stark
contrast to what the U.S. did to Native American tribes. More recent Disney films went so far as
to suggest that racism never occurred in the U.S. at all. Why the company went to such
painstaking lengths requires a firm understanding of the marketing strategy that turned Disney
into an entertainment juggernaut.
Films like Pocahontas possessed much heavier emphasis on racism than the small scene
in Lilo and Stitch, making former films appear more progressive than others that were created
nearly ten years later. The reason for this discrepancy links to the perpetrators of these acts of
racism. In the earlier film, none of the characters who used racist rhetoric were white Americans.
This progressiveness is not to say that Pocahontas is entirely free of issues of racism or
whitewashing. Many Native Americans took issue with the film’s reinterpretation of history,
especially how the writers glossed over many of the more negative aspects of the title character’s
life.
12
The writers were willing to address gender issues and racism in a much more progressive
manner than any previous movie from the studio to the film's credit. For example, Pocahontas is
given more agency as a female character than any film previously put out by Disney, and the
movie takes clear stances on the evils of racism. While imperfect in its execution, Pocahontas
served as one of Disney’s earliest examples of addressing race issues. However, the film could
only have such a message because of the intentional lack of white Americans in the story.
11
The methodology and importance of this coding will be further explored in the paper’s
second chapter.
12
Chris Bodenner, “Does Disney's Pocahontas Do More Harm Than Good? Your
Thoughts” The Atlantic, June 30, 2015, accessed June 7, 2020,
https://www.theatlantic.com/entertainment/archive/2015/06/pocahontas-feminism/397190/.
14
If flawed, the progressive nature of Pocahontas can be attributed to how the film lacks
racism from white Americans. Given the film is set during the founding of the first permanent
English colony in the New World, such characters' lack is a given. The film went to great lengths
to remind audiences that none of the white characters in the film were American, with constant
remarks about how Jamestown's settlers would bring riches for the Queen and England.
Historian Leigh Edwards argued that the film propagated multiculturalism where a distinct and
marginalized group is assimilated into the homogeneous Western consciousness. “To show
different cultures,” Edwards stated, “the writers made the mistook cultural sameness for cultural
difference.”
13
In this context, the writers of Pocahontas were attempting to address racism
without offending people who hold racist beliefs. Such stance is made easier because the film is
set nearly 400 years in the past because denouncing the actions of people who lived so long ago
normalized. Disney appeared to make this method their default when addressing race in their
wide release features, but issues arose when racism was all too modern.
To not offend any party in the U.S., Disney openly sidesteps race issues if they touch on
issues that occurred in the country’s past or present. This stance on race issues is why the scene
from Lilo and Stitch was cut late into production. While no nationality is given for the characters
making racist comments in Lilo and Stitch, Hawaii's accents and location mean one can safely
assume these characters are American. The methodology laid out by Edwards meant that by
addressing the racism portrayed in the film, the studio would risk upsetting many white
Americans who made similar comments while in Hawaii. This type of hypersensitivity only
appears in Disney films where the characters are either American. Pocahontas fit into this
13
Leigh Edwards, "The United Colors of "Pocahontas": Synthetic Miscegenation and
Disney's Multiculturalism." Narrative 7, no. 2 (1999): 147-68. Accessed June 7, 2020.
www.jstor.org/stable/20107179.Copy
15
through its constant reminders none of the white characters were American. Narratives about
race can exist in the Disney features, but only if those with racist beliefs are expressly not
American.
Disney’s hardline stance on racism in the U.S. stemmed from the brand image that the
company spent nearly eighty years developing. Disney’s image is wholesome, family-friendly
entertainment that the broadest number of consumers could enjoy. Lorraine Santoli served as
head of the company’s marketing department between 1990 and 2001. The memoir of her time in
the Mouse House sheds a great deal on the methods behind the company’s image, chiefly the
protection of this image at all costs. In terms of Disney, maintenance of this image came through
synergistic marketing, where all forms of the company’s product conform to a basic version.
Thus, creating a synergistic system where each of the products (in Disney’s case films) adds to
one another and further reinforces the company's image.
14
Disney’s marketing department
achieved this system by ensuring that all of the films produced corresponded to the family-
friendly nature first established with Snow White and the Seven Dwarves in 1939.
Disney's dedication to the synergistic marketing strategy appeared in virtually every
department. Everything produced had to meet with the Disney image. These efforts meant cast
members working as characters had to undergo special training for theme parks so their
character's signature would perfectly match the signatures in another Disney theme park.
15
Depending upon their character, cast members act as if they do not know modern technology or
14
Lorraine Santoli, Inside the Disney Marketing Machine: The Era of Michael Eisner
and Frank Wells (New York: Theme Park Press, 2015): 82-83.
15
Luke Winkie, “Odd Job: What’s it like to be a real-life Disney princess?” Vox, Feb 21,
2020, accessed November 5, 2020, https://www.vox.com/the-goods/2020/2/21/21121163/odd-
job-disney-world-princess-mulan-pocahontas.
16
events while in character. These instances exemplified the amount of work Disney put into
ensuring consistency in the intellectual properties. Similar efforts appeared when the company
purchased other studios and continued franchises under the Disney banner. For example, upon
the release of The Avengers under Disney, it was noted how characters no longer used their
pointer finger alone when giving directions.
16
This use of the "Disney point" (index and middle
finger) is uniform in its films and theme parks because using just the index finger was considered
extremely rude in certain cultures. Disney's marketing department achieved this system by
ensuring that all of the films produced corresponded to the family-friendly nature first
established with Snow White and the Seven Dwarves in 1939.
Disney's tone and subsequently reinforced with each successive film, is family-friendly
with the broadest appeal possible, but the studio still contained progressive elements. The main
consequence of this strategy is that the company remained mostly conservative in its approach to
hot button issues such as race and gender.
17
This phenomenon is evidenced by what professor
Amy Davis referred to as the insistence of traditional gender norms, even into the Renaissance
under Eisner and Wells.
18
Examples included how most Disney princesses possessed a romantic
interest, and most females' characters revolved around a romance of some type. However, Disney
still managed to show a great deal of progressivism in its films. Davis noted how the amount of
16
Lucy Yang, “You'll never see a Disney employee point with one finger here's why”
Insider, February 2, 2018, accessed November 11, 2020, https://www.insider.com/why-disney-
employees-point-with-one-finger-2018-
2#:~:text=According%20to%20INSIDER's%20Micaela%20Garber,one%20finger%20is%20con
sidered%20rude.
17
This conservatism only appears in Disney’s feature films. Made for TV movies,
television shows, and books published by the company possessed much more creative leeway in
what could and could not be addressed. Subsidiary companies and studios not directly tied to
Disney (i.e. not Pixar, Lucasfilm, or Marvel) could address much broader and adult topics.
18
Amy Davis, Good Girls and Wicked Witches: Women in Disney’s Feature Animation
(Eastleigh, U.K: John Libbey Publishing, 2006): 75.
17
agency given to each female character subtly increased with each consecutive film the studio
produced and how modern films went against gender tropes. Heroines like Esmerelda, Audrey
(Atlantis), and Captain Amelia (Treasure Planet) were much more assertive than previous
female characters from the studio, all willing and able to use physical force required to do what
they deemed as right.
19
These depictions of women suggested the company was eager to create
female characters that better represented their audiences, and some even argued that this belief
existed in Disney from the very beginning.
Unconventional interpretations of gender roles found in Disney’s feature films add to the
desired broad appeal. Though typically subtle, these additions sought to encourage children who
did not ascribe to specific gender norms to find a character they could relate to. The most
predominant example of such a character was Mulan, a Disney princess who foregoes many
specific aspects of princesses. Davis stated that Mulan exemplified the idea for women the “idea
of finding oneself and combining both sides of one’s self” through her redefinition and partial
acceptance of traditional gender norms.
20
Douglas Brode even contended that Disney subverted
common ideas about gender from the beginning, stating that Snow White’s character (chiefly her
increased age and willingness to surrender to her senses) countered 1930s concepts of “good”
femininity.
21
While this progressivism may seem counterintuitive to the brand image that Disney
tried to instill, these elements aided the company's overall goal. Brode argued that while cultural
concepts of gender and sexuality still limited the company, Disney still managed to showcase
progressive ideals in its earliest works. For example, Disney’s Peter Pan attempted to
19
Amy Davis, Good Girls and Wicked Witches, 207.
20
Amy Davis, Good Girls and Wicked Witches, 202.
21
Douglas Brode, Multiculturalism and the Mouse: Race and Sex in Disney
Entertainment (Austin, Texas: University of Texas Press, 2005): 118.
18
“demystify sex” through the Tinkerbell character. The animators based the character off of the
Marylin Monroe centerfold picture from Playboy's first issue to “present sexuality as wholesome
and healthy, contradicting attitudes of the 1950s.”
22
Depictions such as this, however, still fell
into the sexual objectification of women that made women into a lesser. While more progressive
than earlier iterations, Brode’s argument still made femininity into a hinderance. This subtle
progressivism also appeared in the caricatures that the company produced in its older films.
Counter to the color-blind approach used in the feature films. Some argued that Disney’s
films were progressive in their way. Some historians have defended these characters, if not the
stereotypes meant to represent. Douglas Brode argued that Disney was quite progressive in his
views towards race. For example, the crows in Dumbo all represented common stereotypes of
African Americans in the 1940s. However, instead of being antagonists, some of the few showed
any empathy towards the title character.
23
In this context, the crows went against the
predetermined stereotype the white audiences had for African Americans. Brode even argued
that Disney’s most controversial film gave African American characters previously unheard-of
amounts of agency. Uncle Remus from Song of the South was groundbreaking for the time it was
created because it was the first instance where an African American was made into the moral
center of the film rather than a tertiary piece of the background and portrayed blacks as hard-
working, honest people.
24
Brode did not dispute that such characterization was problematic in
certain respects; instead, Disney subverted many race expectations at the time. Like with his
assertions on gender, Brode’s declarations still shinned too favorably on Disney because
22
Douglas Brode, Multiculturalism and the Mouse, 132-133.
23
Douglas Brode, Multiculturalism and the Mouse: Race and Sex in Disney
Entertainment (Austin, Texas: University of Texas Press, 2005): 51-52.
24
Ibid.,54-55.
19
minorities still remained inherently lesser in the films. These subtle means type of progressivism,
however, created certain issues for the company.
The combination of the studio’s desire to depict the harmonious world Walt Disney
envisioned and the equally vital need not to offend certain groups, namely middle-class whites,
created the conundrum that Disney found itself in. The casting choices, story elements, and
theming found in the studio’s films from the past twenty years suggested that Disney sought to
embrace the diverse future Walt Disney supposedly envisioned fully. However, the prospect of
upsetting white Americans hindered the studio.
Fear of upsetting whites in America characterized Disney’s stance on race in their
feature films from the 1990s to the late 2000s. The studio chose to juggle its desire to address its
lack of diversity and racism while trying not to what they felt would alienate white Americans.
This creative decision was heavily linked to profits for the company. While Disney was a
worldwide entertainment powerhouse, most of its profits came from sales in the U.S. Being the
majority in population and levels of economic advancement, whites also stood as the premier
consumers for Disney’s goods. Economist Manuel Aalbers stated redlining (the lack of finical
opportunities) primarily hit non-whites as a conscience effort by white businesses and
governments to keep minority races poor. As a result of these practices, whites still possess an
unequal share of both money and economic advancement.
25
By addressing forms of racism that
do or have appeared in the country, producers and executives probably believed that such a
decision would lead to controversy in white communities with a subsequent loss in revenue from
25
Manuel Aalbers, Place, Exclusion, and Mortgage Rates (Hoboken, New York: Jon
Wiley & Sons, 2011): 14-15
20
boycotts of the films. Recent experiences for Disney have suggested that these fears were not
complexly unfounded.
Disney's handling of the Star Wars franchise came under a great deal of scrutiny from its
fan base in a manner much more vehement than previous controversies in the franchise. The bulk
of this blowback came following the release of 2017's Star Wars: The Last Jedi. Fans denounced
numerous aspects of the film, from the handling of certain characters' death to the perceived
political message of the film. Hatred for the film rose to such levels that specific individuals
attempted to review bomb the movie like Captain Marvel the year before.
26
While this particular
type of outrage from fans was new, such controversy levels are not uncommon in the Star Wars
franchise. The Star Wars fanbase had a long history of attacking actors and creators in the
franchise, sometimes to outrageous extremes. For example, fans of the franchise bullied Jake
Lloyd into quitting the acting profession due to his portrayal of Anakin Skywalker in Star Wars:
The Phantom Menace.
27
Llyod's unceremonious exit from acting showed just how intense the ire
of those in the Star Wars fanbase could be. This ire differed in the sequel trilogy because these
hostile feelings came from a place of sexism centered on its female lead's characterization.
The outrage over Rey's characterization in the Star Wars franchise suggested that fans
were uncomfortable with a female lead with equal competence to a man in the same role. Many
fans decried Ridley's Rey character as a Marry Sue archetype. Marry Sues are defined as a
26
Julia Alexander, “Rotten Tomatoes tackles review-bombing by eliminating pre-release
comments” The Verge, February 2019, accessed March 3, 2020,
https://www.theverge.com/2019/2/26/18241840/rotten-tomatoes-review-bomb-captain-marvel-
star-wars-the-last-jedi
27
Teo Bugbee, “The Real-Life Fall of Anakin Skywalker: Jake Lloyd’s Journey From
‘Star Wars’ to the Slammer” The Daily Beast, July 2017, accessed March 5, 2020,
https://www.thedailybeast.com/the-real-life-fall-of-anakin-skywalker-jake-lloyds-journey-from-
star-wars-to-the-slammer
21
female character who exhibits only positive traits, can beat any opponent, and overcomes any
obstacle with the barest minimum of effort.
28
Rey did fit the parameters for this archetype on the
surface because she succeeded in everything; however, there appeared to be a heavily gendered
bias towards defining Rey as such.
The definition of Mary Sue, or more aptly the male equivalent of Marty Stu, fits all the
main protagonists of the Star Wars franchise. Both Anakin and Luke Skywalker became masters
of The Force, ace pilots, and mechanics with little to no effort.
29
By design, Rey emulated the
hero’s journey these last characters went through, with the only difference being Rey's gender.
The backlash against a female character so similar to other male protagonists suggested that
some Star Wars fanbase members showed discomfort with a woman possessing the degree of
competency displayed by male heroes. While the Star Wars example centered on the sexism of a
small yet extremely vocal subset of fans for a property, this controversy underscores how
reactive audiences could be to seemingly unimportant aspects of films. Taken in terms of race,
the knowledge of possible controversy created a unique aspect of Disney films.
Disney’s films were only willing to discuss racism if and only if those characters
possessing racist beliefs were expressly not American. Pocahontas and The Hunchback of Notre
Dame only addressed oppression issues because the films' oppressors were English and French,
respectively. If writers chose to add sections that discussed racism from white Americans, then
studio executives quickly removed even small scenes of this nature. The most extreme case of
28
Dani Di Placido, “Why Is There Still Controversy Surrounding 'Star Wars: The Last
Jedi?'” Forbes, July 2018, accessed March 6, 2018,
https://www.forbes.com/sites/danidiplacido/2018/06/28/why-is-there-still-controversy-
surrounding-star-wars-the-last-jedi/#582fd4455297
29
Ibid.,
22
this ideology came in The Princess and the Frog, where the film outright ignored the legal
segregation that was the cornerstone of life during 1920s Louisiana. This choice worsened
because the film still portrayed segregation without acknowledging the reason behind these
circumstances. To keep white Americans comfortable, Disney’s films portrayed the U.S. as a
bastion of racial harmony where racism does not or ever has existed. This type of American
exceptionalism is disingenuous to the long history and the country's current problems with how
the government and its people interacted with different races and ethnicities. While it is
unreasonable for children’s animation to tackle such sensitive and complicated issues like racism
entirely, completely ignoring these issues is the wrong approach.
The Color of Friendship became the most direct attempt of the company to address
racism up to that point. First aired in 2000, the Disney Channel Original Movie (DCOM) told the
story of Mahree Bok, a young white woman, as she lived for a semester abroad in the U.S. with a
black family congressman. Set in 1977, the film shows Bok’s journey of learning the
incongruities of the apartheid system in her home country of South Africa. This education is
done primarily through her friendship with Piper Dellums, the daughter of her foster family.
Through this friendship, Bok learns the ridiculousness of judging someone based on their skin
color and the injustices inherent in creating legal systems based upon such assumptions. The film
ends with Bok becoming a part of the movement to end apartheid in South Africa.
30
While the
film never received a wide release, the message of overcoming racism proved to have a great
deal of influence for The Color of Friendship earned a Prime Time Emmy Award based on its
30
The Color of Friendship. Directed by Kevin Hooks. Screenplay by Paris Qualles. Walt
Disney Motion Picture Studios, 2000.
23
themes of acceptance. The film showed that Disney had the potential to talk about sensitive
issues like race, and this success can be accredited to the behind the scenes work of the film.
Directed and written by African Americans, The Color of Friendship marked one of the
first instances in the company’s history where such a combination existed. This perspective
bleeds through into the film, creating honest and realistic depictions of how racist views manifest
themselves and are created. For example, many of Bok’s views derived from her police officer
father, creating a dialogue on police violence and systemic racism in a time where Rodney
King’s injustices made national news.
31
The film was also too experimental for the film, marking
one of the few instances where a Disney movie broke away from its peers' chipper tone to focus
on a more grounded story. These factors combine to create what many critics cite as the most
progressive films on race Disney as ever produced.
32
However, a candid discussion about racism
may have only been possible given the medium on which the film was released.
Given the willingness to address such complicated and sensitive issues as racism the
previous year, the editing decision in Lilo and Stitch can appear to be quite a shock. The
difference in approaches is linked most heavily to the difference in the release. Being a wide
release motion picture, Lilo and Stitch had a great deal more money involved in its production
than The Color of Friendship (80 million compared to the 20 to 30 million given for most
DCOMs).
33
Given the amount of money put into its wide release films, producers most likely
31
Ibid
32
Cydney Lee, 'The Color of Friendship' Is Still Disney Channel's Most Progressive
Movie About Race” Vice, February 26, 2020, accessed June 6, 2020,
https://www.vice.com/en_us/article/wxepk4/the-color-of-friendship-is-still-disney-channels-
most-progressive-movie-about-race
33
The Color of Friendship is mostly likely on the lower end of this spectrum because
Disney is more likely to put more money into a DCOM if the film is a part of a series and/or
involves musical talents that go on tour for live concerts. Examples of films that are on the
24
believed that their movies must be as acceptable as possible to the broadest array of people.
Adding a scene that depicted common forms of racism, even if said scene lasted for less than two
minutes, could upset the balance that those in the marketing department sought to achieve. With
its comparatively lower number of viewers and profit practically assured (add revenue for
television programming is negotiated ahead of time) Disney could afford to have such an overt
message against racism in its DCOM.
34
This combination of factors is why many DCOMs and
Disney Channel series possess much more progressive themes and plotlines. Having little in the
way of risk means that Disney can afford to have less popular entertainment forms possess more
progressive agendas. The platforms partially explain the disparity in the depiction of race, but
Lilo and Stitch’s removed scene also breaks from previously wide motion pictures in the Disney
catalog.
This conservatism only appeared in Disney's feature films. Made for TV movies,
television shows, and books published by the company possessed much more creative leeway in
what could and could not be addressed by creators. For example, Rick Riordan's books and
published through Disney Hyperion all tackled subjects Disney's feature films went well out of
their way to avoid. Riordan's Magnus Chase and the Gods of Asgard series touched on child
homelessness, racism, and ableism within the first chapter of the first book.
35
Riordan's other
works and those published by other authors contracted through Hyperion all showed a
higher end of the spectrum are the High School Musical and Camp Rock series. Given the
experimental nature and lack of heavy production requirements in the film, The Color of
Friendship is most likely received only the bare minimum for its production.
34
John Schoen, “How do cable companies make their money?CNBC, April 20, 2015,
accessed June 6, 2020, https://www.cnbc.com/2015/04/20/how-do-cable-companies-make-their-
money.html
35
Rick Riordan, The Sword of Summer (Los Angeles and New York: Disney Hyperion,
2015): 4-5.
25
willingness to address hot-button issues. Even the dreaded American racism found its way into
the publishing company. Julius Kane (a character in Riordan's Kane Chronicles) spent much of
his time teaching his son of the discrimination he would face by due to his dark skin tone.
36
It is
unknown whether this progressiveness is truly sincere or merely a marketing strategy, but
regardless of this difference, drew a clear distinction between publishing and visual media. This
tonal difference also appears in the television department of Disney as well.
The Color of Friendship could talk about race in such a frank manner because the Bok
character is South African. While parallels to apartheid and Jim Crow were evident, the film still
took great pains to focus solely on the injustices in 1977, South Africa. An approach is somewhat
flawed when one remembers that the American Civil Rights Movement was less than ten years
before the movie's events, but the writer either knowingly or not a side-stepped direct reference
to these issues. While a knowledgeable audience could tie the themes of police violence and
systemized racism to then-modern events like the Rodney King incident, the young children and
teenagers may not have been able to draw such connections. One interpretation of the film could
argue that the U.S. was free of racism. Dellums is the daughter of a black congressman,
something that would not be possible in the segregated country of 1977 South Africa. The film
subtly linked segregation and racism together, creating a narrative where only forms of blatant
racism like exclusion and slurs are genuinely racist. Such a simple view on race issues is
expected when coming from a film targeted at children, but the exclusion of these issues in the
U.S. proved problematic. Taken to its logical extreme, Disney’s approach with race ultimately
ended with an interpretation of American history decidedly free of race.
36
Rick Riordan, The Red Pyramid (Los Angeles and New York: Disney Hyperion,
2010): 78.
26
The television show That's So Raven represented the only instance property with the
Disney name addressed racism in modern America. The show followed the teenage psychic
Raven Symone's life as she traversed the trials and tribulations of growing up in middle-class
America. The episode in question, entitled "True Colors," centered on how Raven and her friends
discovered a local clothing store manager's discriminatory practice. The friends successfully
concoct a plan with video evidence of the manager's racist actions, resulting in their termination
and a happy ending.
37
Being a sit-com targeted at children, a quick and simple solution to such a
severe issue was unsurprising. What is surprising is that "True Colors" initially aired in 2005 and
remained the only piece of Disney's IP that directly addressed American racism. Several small
subsidiary companies touched on such issues, but anything with the Disney name stirred well
clear of this topic.
Disney's refusal to address racism was particularly confounding with the increased
emphasis on diversity and real-life issues in their stories. From the Disney Renaissance on, the
company began to expand its themes found in its media empire. This strategy meant creating
stories that gave more agency to women and non-white characters in terms of films. Big Hero 6,
Zootopia, and Moana were all examples of this continued push for diversity. That's So Raven,
The Proud Family, and The American Dragon: Jake Long were the television corollaries to these
more expensive wide releases. 2017's Andi Mack was generally considered the most progressive
of these shows addressing sensitive topics such as coming out.
38
Some journalists like Aisha
37
That’s So Raven, “True Colors” Disney Plus video, February 4, 2005.
38
Stacy Grant, "Andi Mack" Is Disney's Most Progressive Show” Yahoo News, October
30, 2017, accessed November 6, 2020, https://www.yahoo.com/news/andi-mack-disney-apos-
most-
180903710.html?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guc
e_referrer_sig=AQAAAI9qqfzG17py6NWRC39E-wjiYGNEcO0RRbeKJw3sRcv-
27
Harris argued such a push for diversity was the company's attempt to counteract the history of
racism. Such an argument did have its merits because racism remained the only topic these
progressive shows and films refused to address. What Harris and other journalists failed to
realize was this was a dilemma the country had for decades.
The most prevalent outcomes of Disney’s approach to addressing race in their films were
oversimplification or the outright failure to acknowledge race. In the case of films like The Color
of Friendship and The Hunchback of Notre Dame, the writers took a clear stance that the
oppression faced by marginalized groups is inherently wrong. The types of racism and
oppression expressed in these films are generalized into simplistic forms of blatant racism and
segregation. Such an approach is expected; however, when considering these films were intended
for children who may not be able to grasp more subtle and common forms of discrimination that
occur in the world. The company also went to great pains to suggest that even these very upfront
forms of prejudice are relegated to places, not in the U.S.
In summary, Disney’s outright refusal to address the historical racism and injustice in its
films expressed itself in its feature films through the ignoring that such believes do or ever had
existed in the U.S. The most common method through which this goal was achieved was in
removing any white American expressing any sentiment that could be construed as racist. This
approach usually consisted of deleting scenes where such views appeared, but some films
rewrote history to conform to this doctrine. In either case, these methods were disingenuous to
the film characters because (as they typically were in the films where such removals took place)
racism was a significant part of people’s lives. By ignoring such issues, Disney implied that
9mckIriMfqNVSqt2DhUP_XL1DGlZ3rzKBJ-NUY_GSl0XXCYSj89X0bH2K9rcQKEWg_M-
hzEAzqR6-Ip0C568jn-lY68agOttfWmAzlTw1BdUo1M3HNseMMJqobVdxhfm
28
these problems do not exist even when racial injustice has received more and more attention
because of movements like Black Lives Matter.
The company has shown a willingness to address and pioneer issues for decades, but
generally only in gender. Racism, primarily that which occurred in the U.S., remained a taboo
that the company outright refused to acknowledge. Films like The Princess and the Frog and
2019’s Lady and the Tramp completely reenvisioned how the American South treated persons of
color for the sake of its films. Even in films where racism is central to the plot, Disney’s refusal
to link bigotry and the U.S. appeared. Both Zootopia and Black Panther made race-based
injustice key to their plots but were hindered from fully exploring these issues because of the
studio’s stance. While these films were still groundbreaking for the company, the message for
each was partially hindered due to the inability to link the films' events to modern-day American
culture properly.
So far, this paper has discussed why Disney refused to acknowledge American racism in
its films. Studio executives feared that venturing into territory deemed too controversial would
negatively impact Disney's brand image and, more importantly, the sales of the film and
merchandise. While this fear was somewhat well-founded, there was a little link between a film's
controversy and poor box office reception. Both Star Wars and Captain Marvel received a great
deal of negative press because of the perceived political message seen in both films, but both
grossed well over $1 billion throughout their runs.
39
Regardless of these numbers, race continued
to be an issue better left avoided.
39
Leigh H. Edwards, "The United Colors of "Pocahontas": Synthetic Miscegenation and
Disney's Multiculturalism." Narrative 7, no. 2 (1999): 147-68. Accessed June 7, 2020.
www.jstor.org/stable/20107179.Copy
29
The following two chapters shall explore Disney’s methodology for ignoring race in its
films. Chapter two will focus on the implicit and deliberate coding that Disney’s content
creatures instilled into the characters. Whether intentional or not, this coding created a
homogenous environment that Disney characters inhabited, which allowed racism to be ignored
in the story generally. Chapter three will look into how the fantasy versions of life Disney
created in its films occasionally bump into harsh realities. Such an occurrence was most common
when the film set bore a striking resemblance to a real-world place or time. Disney may be the
epitome of animated cinema in North America with wholesome and even progressive messages
behind each film, but the ignorance of racism both in its history and that of the U.S. proved a
continual failing for the company.
30
CHAPTER 3. DIVERSE CHARACTERS CODED WHITE
For as long as the company existed, Disney Studios made whiteness the default aspect for
its characters. Excluding anthropomorphic characters like Mickey Mouse and Goofy, the studio
only employed white characters as the main protagonists. The Disney Renaissance witnessed a
change in this assumption of characters, but this change was literally only skin deep in many
cases. Films like Aladdin and Mulan took what it meant to be a Disney protagonist away from
being white, though several issues arose with the studio’s implementation. The most vocal
reactions to Disney’s attempted diversification came in the various forms of coding that writers
and animators imprinted on these characters. Such coding is merely a continuation of the
synergistic marketing strategy the company continually used throughout its history. Mulan,
Aladdin, and Pocahontas were similar to other Disney features because Disney films share
similar story beats, character design, and other quintessential Disney features. However, the
studio's features and deliberate choices also effectively code any “good” character as white
Americans.
Disney’s coding's strength was evidenced by how strongly people believe how a specific
character should look. The best example of this outrage came with Halle Bailey's casting as the
title character for The Little Mermaid's live-action remake. Bailey, a young African American
woman, began her career on the Disney channel and was also a part of the duo Chole X Halle,
meaning she possessed the credentials to portray Ariel. Despite her apparent acting talent,
numerous individuals decried the choice on social media outlets. These posts stated that Bailey
did not look like the “real” Ariel even though mermaids are mythical creatures and these
31
individuals claimed they would boycott the film upon its release.
40
Despite being relatively few,
these comments illustrate how even the small act of casting a black actress for a role could raise
issues in Disney’s consumer base. The company, however, did not back down from its decision.
Following the Little Mermaid casting controversy, Disney made a public announcement
that the casting would not be changed. Posted by Free Form (a cable network owned by Disney)
on Twitter, the announcement stated that “The Little Mermaid could be black because Danish
people could be black,”
41
This statement was made about how the creator of the Little Mermaid
was a Danish music composer, his nationality and skin tone being the focus of detractors to
Bailey’s casting. However, free Form went on to state that the nationality of the creator and
character had nothing to do with the skin tone of the actress portraying the character.The
character Ariel is a work of fiction,” the post stated, “[if] you still cannot get past choosing the
incredible, sensational, highly-talented, gorgeous Halle Bailey is anything other than the inspired
casting that it is because she “doesn’t look like the cartoon on,” oh boy, do I have some news for
you … about you.”
42
This fiery and impassioned speech showed that the company stood by its
decision to cast a black actress for one of its most famous roles. Disney’s adherence to their
choice of actress underscored the much more prevalent and harmful coding that the company
used well into modernity.
40
Vanesa Romo, “Disney Cable Channel Defends Casting Black Actress As New 'Little
Mermaid'” NPR, July 9, 2019, accessed July 13, 2020,
https://www.npr.org/2019/07/09/739950750/disney-cable-channel-defends-casting-black-actress-
as-new-little-mermaid
41
Freeform, “Response to Halle Bailey’s casting,” Instagram, July 6, 2019, accessed
June 12, 2020, https://www.instagram.com/p/BzmMah4gw-g/.
42
Ibid,
32
The most prevalent way in which the company coded their characters as white Americans
are through their accents. At least to English speaking cultures, accents can carry a substantial
amount of meaning given cultural and period context. Rosina Lippi-Green’s work on dialect
found that films use a regional accent to further reinforce negative stereotypes about a group.
Referring to the process of negative coding as language subordination, the author found that
most American films code dialects not in the standard American accent as inherently lesser.
Lippi-Green stated “the process of language subordination targets not all variations, not all
languages varieties, but only those which are emblematic of differences in race, ethnicity,
homeland, or other social allegiances which have been found to be less than good enough.”
43
Language subordination therefore has serious consequences because it creates a level of implicit
bias against those who do not conform to the “normal” dialect. In Disney’s films, language
subordination formed a major aspect of the coding process for its characters. However, accent
also had other uses for the studio.
In terms of children’s animated features, accent coding served two purposes aside from
the language subordination. Sehar Azad furthered Lippi-Green’s line of inquiry and concluded
that dialect in these films is used to either form a setting or creates characterization. In the case
of the latter, Disney characters from a real-life place possessed accents relevant to their
background like Alice (Alice in Wonderland) and Jane (Tarzan). Azad stated that the second use
of dialect is problematic in much the same reason that language subordination creates a hierarchy
of “good” accents. Azad found that from 1990 to 2000 half of Disney’s animated villains spoke
43
Rosina Lippi-Green, English with an Accent : Language, Ideology and Discrimination
in the United States (Florence: Taylor & Francis Group, 2011): 332, Accessed January 26, 2021.
ProQuest Ebook Central.
33
in either Standard British or another foreign accent.
44
However, the author also noted that most
foreign accented characters (neither American nor British) found in their research were portrayed
positively. Azad’s research showed that while most non-Americans were presented positively,
there still existed a very pro-American bias in how film makers chose to accent their characters.
Several of Disney’s most popular films highlighted this bias.
The previously mentioned Pocahontas exemplified this method of accent coding in
Disney animation. The title character (voiced by Irene Bedard) and John Smith (voiced by Mel
Gibson) possessed a standard American accent that contrasted the Governors faint yet distinct
British accent. Kocoum, a warrior in the Powhatan village, also possessed an accent reminiscent
of those attributed to Native Americans in traditional cinema. Kocoum, along with most Native
Americans in the film, all possessed a similar accent while also expressing the same antagonism
towards outsiders seen in most of the Jamestown colonists.
45
Pocahontas and John Smith’s
standard American accent and their beliefs in equality correlated accent with morality. This
creative choice engrained that those who used this type of accent were free of the racial prejudice
at the crux of the film’s message. The historical inaccuracies aside, this type of coding
disregarded the years of oppression the American government instituted against Native
Americans into modernity. While public education generally overlooks the atrocities done to the
Native American peoples, European colonialism directly led to the deaths of over eighty percent
of the Native American population. At its worst, the accent coding reinforced common
stereotypes of specific cultures and ethnicities.
44
Sehar Azad, “Lights, Camera, Accent: Examining Dialect Performance in Recent
Children’s Animated Films”. ProQuest Dissertations Publishing, 2009.
45
Pocahontas, Disney Plus, directed by Eric Goldberg and Mike Gabriel, (Los Angeles:
Disney, 1995)
34
Due to many factors, Aladdin became imboiled in a series of controversies stemming
from blatant and coded racism. The film created a great deal of controversy upon its initial
release due to its representation of Middle Eastern culture. Arab-Americans and Arab groups
across the world decried several aspects of the film, especially the introductory song “Arabian
Nights.” The song’s opening line stated:
Oh, I come from a land
From a faraway place
Where the caravan camels roam.
Where they cut off your ear
If they don’t like your face
It’s barbaric, but hey, it’s home.
46
The American-Arab Anti-Discrimination Committee met with Disney executives immediately
following the release of Aladdin to denounce the blatantly racist lyrics in the song. In response to
these denouncements, Disney’s distribution president promised to have the lyric altered upon
home video release. The altered song removed references to cutting off appendages, but the
American-Arab Anti-Discrimination Committee president stated the change did not go far
enough. Albert Mokhiber, the organization’s president, called for the word “barbaric” to be
removed from the film because it likewise placed Arab culture in a bad light.
47
However, Disney
46
Pocahontas. DISNEY PLUS. Directed by Eric Goldberg and Mike Gabriel. Los
Angeles: Disney, 1995.
47
David Fox, “Disney Will Alter Song in ‘Aladdin’: Movies: Changes were agreed upon
after Arab-Americans complained that some lyrics were racist. Some Arab groups are not
35
did not remove the word, and “barbaric” remained a part of Aladdin’s songs as of the writing of
this paper. Disney’s use of lyrics may be the most blatant example of anti-Arab sentiments in the
film, but the coding employed further cemented these ideals.
The combination of phenotype and accent coding in non-white characters was most
prevalent in Aladdin. While taking place in a fictional country meant to represent the thirteenth-
century middle east, many of the characters speak in an American accent. On its own, this choice
misrepresents Middle Eastern culture but is almost benign given the more blatant example found
in “Arabian Nights.” The real issue with voice acting came in the fact that several characters did
possess an Arab accent. Like with Pocahontas, this accent coding implied a moral failing existed
in those of Middle Eastern accents. These characters, however, were exclusively villains and
spoke in an extremely exaggerated accent. Examples of such characters included the main
antagonist Jaffar and the town guards who attempted to arrest Aladdin in the film’s opening
scene. Contrasting these villains were Aladdin, Jasmine, and the Genie with their standard
American accents. The sultan possessed a slight British accent, which further continues
American-centric coding because the villainous Jaffar easily tricks his character. The American
coded characters easily saw through Jaffar’s words and knew that he did not have the kingdom’s
best interests at heart. While obviously coded to give specific anti-Arab sentiments in audiences,
Jaffar's characterization falls into a specific type of stereotype that existed for Middle Eastern
men for centuries.
As the main antagonist, Jaffar represented a power hunger megalomaniac similar to other
villains like Maleficent. However, aspects of Jaffar bared a striking resemblance to stereotypes
satisfied.” The LA Times, July 10, 1993, accessed January 7, 2021,
https://www.latimes.com/archives/la-xpm-1993-07-10-ca-11747-story.html.
36
Said mentioned in Orientalism. Chiefly, Jaffar represented the strong sexual desire, and
corruption Europeans believed existed in Arab governmental systems. While not overtly sexual
in appearance, Jaffar’s desire for Jasmine served as a primary motivator for his coup de tat for
the throne. Disney began to explore themes and implications of sexuality during the Renaissance
(the Hunchbacked of Notre Dame being the premier example), and this trend began with Jaffar’s
motivations in Aladdin. Jaffar’s primary objective in the film was the power for power’s sake.
However, the control of Jasmine formed a major motivator as well. Jaffar’s interest Jasmine
never went further than the desire to own her, a link to women's perceived status that orientalists
believed existed in the area. Said stated that orientalists propagated barbarity notions in the
Middle East as justification for their continued involvement in the region.
48
In a similar vein,
suggesting that men like Jaffar viewed women as only property told young audiences the culture
Jaffar meant to represent was not a benevolent one. The increased involvement of U.S. forces in
the Middle East following several oil crises undoubtedly influenced this type of American
Exceptionalism. Jaffar may have represented the main villain of Aladdin, but he was by no
means the only Arab character negatively coded in the film.
The guards in Aladdin represented the perceived brutish nature of Arab men Orientalists
chose to see in the region. Being the first antagonists in the film, the guards' actions showcased
the harsh justice that existed in the region. The audience’s first and only time with these
characters is the chase sequence in which they attempt to capture the title character for his theft.
The threats of physical violence the guards used against Aladdin told the audiences that the
punishment for stealing a single loaf of bread was severe in the kingdom. This scene furthered
the removed section of Arabian nights that poked fun at the supposed draconian justice system
48
Edward Said, Orientalism, 38.
37
implemented in Middle Eastern Cultures. The accents the guards possessed were also the thickest
and exaggerated of any character in the film. In the context of coding, the choice to give these
characters such an accent meant that the studio continued the same process from Pocahontas of
coding Americans as good through the accent. Aladdin, Jasmine, and the Genie all employed
standard American accents that told audiences they were the protagonists and morally right.
While not as prevalent in other Disney films, Aladdin's accent code began the tradition of using
American accents to code to audiences which the morally righteous characters were in their
films. Accent, however, only functioned as the second type of coding that existed in Aladdin.
This difference also existed in the character models. For example, Aladdin possessed
more traditional European features to match his American accent. Conversely, the villainous
Jaffar had exaggerated features of someone of Middle Eastern descent.
49
These two factors
combine to subtlety suggest to audiences that traditional Islamic and Middle Eastern features are
inherently bad while European/American features are inherently good. While understated in the
film, this depiction showed how heavily entrenched the concept of orientalism was in Western
films. This message became further refined in the phenotype of the characters. Aladdin was not
the only film in the Disney Renaissance to have Orientalist sentiments.
While not heavily overt, Esmeralda possessed much more implied sexuality than any
previous Disney character. The best example of this implied sexuality came from the dance she
gave during the beginning of the film, this dance that stoked the desire of Frollo, Quasimodo,
49
Ilan Michael-Smith “The United Princesses of Disney” in Ed. Pugh, Tison and Susan
Aronstein. The Disney Middle Ages: A Fairy-Tale and Fantasy Past (New York :Palgrave
Macmillan, 2012): 213.
38
and several other men.
50
Such sexualization is not inherently bad for a character; in fact, such
themes present excellent role models for women because they show that one does not have to be
the traditional “good girl.” Esmeralda’s sexualization issue is that such depictions unwittingly
fall into the stereotypes that intellectuals like Edward Said railed against. Said argued that
Western orientalists made the Near and Middle East (where Romani peoples originated) out to be
controlled utterly by their sexual urges. Such depictions argued the inherent immortally of their
culture and the superiority of Western values.
51
Esmeralda's sexuality was never the Ludacris
extreme that many orientalists wrote, but the implied sexuality is a stereotype of people sharing
the character’s ethnicity. This stereotype was never overtly mentioned, and the sexuality was
somewhat progressive for the studio, but having someone of Romani descent be the first to
possess these characteristics is problematic. Pocahontas and The Hunchback of Notre Dame
showed that Disney was unafraid to tackle blatant forms of racism in its wide release motion
pictures, but other films show the company could handle other, more discrete forms of racism.
Accent and phenotype coding also appeared in 1998’s Mulan. American actors voiced the
majority of the film’s cast, with one notable exception. Much like Jaffar before him, the
character Chi Fu possessed the same types of coding to further drive home to audiences the
negative aspects of his character. Chi Fu character design included facial hair and teeth
commonly attributed to East Asian caricatures, particularly the bucked teeth seen in anti-
Japanese and Chinese from the first half of the twentieth century. Unsurprisingly, the character
did receive some backlash from Chinese audiences for its portrayal of Chi Fu. Such controversy
stemmed both from Chi Fu’s characterization but also how the film generilaized by of China’s
50
The Hunchback of Notre Dame, Disney Plus, Directed by Gary Trousdale and Kirk
Wise (Los Angeles: Disney, 1996)
51
Edward Said, Orientalism, 38.
39
history and culture.
52
Unlike Jaffar, however, Chi Fu’s did not function as an outright villain but
more as a personification of the sexism the main character faced through the film's course.
Chi Fu’s position as head of the kingdom’s bureaucracy and his continued disparaging
remarks about Mulan’s gender encapsulated traditional Chinese views on gender roles. A
significant theme in Mulan centered on overcoming gender norms. With its emphasis on filial
piety and the requirement for male heirs, Song Dynasty China made a perfect setting for such a
theme. Similar to that found in Pocahontas, the coding employed in Mulan implied to audiences
the superiority of American culture and values. While initially slow to accept Mulan for her
merits, the American coded characters in the film eventually recognized Mulan’s value to society
as more than just a wife. Chi Fu, however, never learned such a lesson and had to be forced to
change by others. A cynical reading of Chi Fu’s character makes him a justification for
imperialism because the traditional and toxic values he represented could only be changed with
“enlightened” American characters. In essence, he was becoming a modern evolution of “White
Man’s Burden.”
Along with accent, Disney's animated characters' hair and facial features all subtly imply
an American cultural heritage. In her paper, Dorothy Hurley stated that the association between
“whiteness” and “goodness” was most clearly defined in how animators drew hair for their
characters. Except for Snow White, Jasmine and Mulan are the only Disney Princesses to possess
black hair. Jasmine is also physically different from her fellow princesses because she was drawn
much more suggestively with her “cinched waist, voluptuous bosom, long hair…” that separates
52
Brian Chen, “‘Mulan’ 1998: A Moment of Joy and Anxiety for Asian-American
Viewers”, The New York Times, September 4, 2020,
40
her physically from other princesses.
53
Hurley argued that this physical difference implied the
“exotic” nature Western culture had continually ascribed to the Middle East for most of the
twentieth century. This characterization was simply an extension of post-colonial sentiments that
Edward Said continually railed against. According to Hurley, Jasmine and Aladdin’s accents
combined with their black hair put the characters in a peculiar position where they were “good”
and “exotic” in terms of white coding.
54
This position is shared by many Disney characters who
do not fall into the typical European system. In terms of American history, the coding of hair and
body played a significant role in two recent Disney features.
Coding and setting form the crux of issues associated with The Princess and the Frog.
All three forms of coding presented themselves in the film. Presenting what some would call a
film about black characters with their blackness removed. For now, the setting shall be ignored
and picked up in the following chapter. Accent coding uniquely presented itself in Princess in
the Frog because, except for Naveen and his butler, all of the film’s characters were Americans.
The “good” characters still spoke in standard American accents, albeit with the tings of a
traditional southern accent befitting the film's New Orleans setting. However, accent coding still
took effect because the further a character’s accent drifted from the standard American correlated
with their morality or education. Dr. Facilier, The Butler, and several bayou hunters all possessed
either extremely thick Cajun accents or a slight British accent that linked them as antagonists.
The only outlier to this trend is the Ray character, but he still fits into the bumbling country hick
stereotype. Although the film regularly made lighthearted jabs at whiteness in The Princess and
53
Dorothy L Hurley, "Seeing White: Children of Color and the Disney Fairy Tale
Princess." The Journal of Negro Education 74, no. 3 (2005): 221-32. Accessed June 1, 2020.
www.jstor.org/stable/40027429.
54
Ibid.
41
the Frog, the film still possessed coding aspects that stripped individuality from the black
characters in the film.
The hair and lifestyles of African Americans in The Princess and the Frog and 2019’s
Lady and the Tramp showed the studio’s basis against natural hair. In both films, African
Americans are always portrayed with straight and freshly styled. While Hurley never went into
great detail about hair's importance beyond color, African American hair was typically policed in
American society and deemed unprofessional.
55
The straight and full quality of each Disney
Princess are both phenotypes associated with Caucasians. It is worth mentioning that Tina served
as the only official Disney Princess with short hair. The others were drawn with at least chin-
length hair, while Tina’s is perpetually kept up. This same trend occurred in The Lady and the
Tramp, for all African American women kept their hair in traditional styles for the early
twentieth-century upper class. While Hurley only focused on black as a physical color, black
persons' natural hair contained the same negative connotations the author espoused. The coding
of whiteness in African American characters also appeared in the occupations and the physical
features.
While Tina’s accent did make sense, the character’s separation from those like her in the
film did offer an issue. Like other African Americans in the film, Tina offered her services to the
affluent white residents of New Orleans. Michael Smith wrote this aspect of the world created a
degree of separation between the white and non-white characters that symbolized the difference
55
Gwen Aviles, 'Hair Love' wins Oscar for best animated short film” NBC, February 8,
2020, accessed August 25, 2020, https://www.nbcnews.com/news/nbcblk/oscar-nominated-hair-
love-normalizes-celebrates-black-hair-creators-say-n1132826
42
between the real and fake new Orleans in the world.
56
Tina’s dream of breaking the cycles of
poverty in the film may appear to be good at first but becomes problematic given Princess and
the Frog codes race relations in its world. In terms of the film’s world Tiana is attempting to
become white in order to make a better life for herself, an element referred to as passing. This
aspect of the film was not lost on several historians.
The Princess and the Frog did break from a common stereotype found in black characters
to the film's credit. Skin tone in both white and black communities became a significant symbol
of masculinity and femininity. Darker shading was associated with masculine traits and was
occasionally coded as dangerous in white communities. Conversely, lighter tones aligned with
feminine traits and female beauty. Princess and The Frog broke from this tradition by giving
Tina darker skin than her male counterparts in the film. Tina possessed the darkest shading of
any human character in the film. This choice is commendable given the other questionable
directions the film took, but the argument could be made that the skin tones still conformed to
certain stereotypes. For example, Naveen had lighter skin and expressed a few traditionally
masculine traits during the film’s runtime. His carefree attitude could be construed as a
reluctance to do traditionally masculine activities such as obtaining gainful employment. Tina’s
hardworking attitude could be interpreted as a forming from her darker complexion in a similar
vein. Her interactions with Naveen teach him to take more responsibility for his actions, in
essence showing him out to become a man truly.
56
Ilan Michael-Smith “The United Princesses of Disney” in Ed. Pugh, Tison and Susan
Aronstein. The Disney Middle Ages: A Fairy-Tale and Fantasy Past (New York :Palgrave
Macmillan, 2012): 213
43
Following the Princess and the Frog's release, several historians published works that
detailed the tone-deafness and insensitivity of Disney’s ignoring segregation in the film. One of
these papers included Ajay Gehlawat’s “The Strange Case of The Princess and the Frog:
Passing and the Elision of Race. Gehlawat’s paper argued that the 2009 film followed the
tradition of place persons of color into situations where they become animals for most of the
film.
57
This trope appeared in other Disney features such as The Emperor’s New Groove and
Brother Bear, and Gehlawat argued that the use of the trope in this instance relates to the practice
of passing as white. Tina is only able to achieve her dreams through her experience as a frog.
Gehlawat links this plot device to passing because, in both instances, one takes on aspects of
something they cannot function in society.
58
In Tina’s case, this passing allowed her to become a
business owner, an instance that has historical precedence. Gehlawat’s work showed how
Disney’s modern renditions of race still carried with it the problems the company sought to
avoid. Other authors looked at the film’s depiction of 1920s New Orleans in a more performing
since.
Coding in the film served to make African Americas appear “whiter” and allowed to
divert attention away from the racism in 1920s Louisiana. The three main white characters in the
film were written to show just how not racist they were. Charlotte is kind and caring to Tina,
continually offering to give her friend the money to open her restaurant. Big Daddy La Buff
attempts to arrange the marriage between his daughter and Naveen.
59
Other white characters,
57
Gehlawat, Ajay. "The Strange Case of "The Princess and the Frog:" Passing and the
Elision of Race." Journal of African American Studies 14, no. 4 (2010): 417-31. Accessed June
1, . www.jstor.org/stable/41819264.
58
Ibid.,
59
While female empowerment is a big theme in the story, some the traditionally sexist
aspects of Disney’s older films were still present in The Princess and the Frog.
44
anthropomorphic animals, or otherwise were made as comic relief, such as the lighting bug
Ray’s exaggerated Cajun accent.
60
Historian Sarita Gregory argued that these depictions of
whiteness are caricatures meant to contrast the African American characters. Gregory stated that
“The story means to appeal to all races, by giving blacks someone to look up to [Tina] and
giving whites humor they are familiar with, thereby getting the audience to laugh at
unrecognizable whiteness.
61
In several ways, The Princess and the Frog attempted to sidestep
the issue of African American oppression by poking fun at aspects of white culture. The addition
of good-hearted humor made the white characters more likable, but the presence of such an
enormous racial divide in the film undercuts much of this progress. Despite attempting to turn
Tina into an inspirational tale for people of color, her coding as a Disney Princess negated much
of these efforts.
As one critic of the New York Times stated, “The movie addresses, or rather strenuously
avoids, race,” and this sentiment characterized almost every aspect of the characters.
62
The
writers went to great lengths to argue that Tina and the other African Americans faced solely
economic struggles and no racial discrimination. This idea appeared in Tina and Charlotte's
friendship, whose relationship was much deeper than the employer-employee dynamic that
would have existed at the time. Naveen also discredits race as the cause of ones’ circumstance
because he is the prince of a prosperous nation. Naveen only sought a wife in the film because
60
Lawrence, Naveen’s British butler, offers another avenue of comic relief through his
low-class antics. His desires in the film mirror that of the prince, further solidifying the concept
of personal choice that the film argues.
61
Gregory, Sarita McCoy. "Disney's Second Line: New Orleans, Racial Masquerade, and
the Reproduction of Whiteness in "The Princess and the Frog"." Journal of African American
Studies 14, no. 4 (2010): 432-49. Accessed June 1, 2020. www.jstor.org/stable/41819265.
62
Manohla Dargis, That Old Bayou Magic: Kiss and Ribbit (and Sing)The New York
Times, November 24, 2009, accessed June 4, 2020,
https://www.nytimes.com/2009/11/25/movies/25frog.html
45
his parents demanded he settles down or be financially cut off from the allowance he lived off.
63
While Naveen’s troubles may have begun in his own country, the consequences of the prince’s
actions suggest to the audience that personal actions are the most significant factor in one’s life
instead of race. The film also ignores racism through its depiction of through more direct means.
Following the controversies created by the Princess and the Frog, more recent Disney
feature films heavily diminished the role of coding but did not altogether remove them in some
cases. The most explicit examples of this backpedaling came in the form of 2018’s Black
Panther. The film removed almost all of the accent coding prevalent in Disney films from the
past thirty years. Ryan Coogler (the film’s director) managed this feat by meeting with the actors
to create an accent similar to those in central Africa, where the fictional country of Wakanda
exists. As The Atlantic stated, “Black Panther did not wash away its African influences, but
revealed in them.”
64
Such revelry is evidenced in both the sound design and the costuming for
the film. The former implemented traditional percussion instruments used in central Africa,
while the latter utilized aspects of various African societies to create a melting pot of cultures in
Wakanda. Odokum praised Black Panther for not turning Africa into a spectacle or exotic
location as other Western mediums have but used inspiration from the continent to respectfully
showcase the beliefs and customs of those who call the region home. For example, the process of
lip extension by implemented the Mursi peoples is seen regularly in background characters and is
shown as a part of everyday life.
63
The Princess and the Frog. DISNEY PLUS. Directed by John Musker and Ron
Clements. Los Angeles: Disney, 2009.
64
Christopher Orr, “Black Panther Is More Than a Superhero Movie
The director Ryan Coogler's addition to the Marvel pantheon is a superb genre filmand quite a
bit more.The Atlantic, February 16, 2020, accessed August 28, 2020,
https://www.theatlantic.com/entertainment/archive/2018/02/black-panther-review/553508/
46
2016’s Moana similarly showed the company’s attempts to distance itself from the
continual coding that existed in its previous features. Set in a Polynesian inspired world; the film
told the story of Moana as she sought to fix the supernatural threat to her homeland’s wellbeing.
Some Polynesians were understandably skeptical about the film due to representation issues,
with one group decrying original versions of the character Maui as a caricature of American
stereotypes concerning Pacific Islanders.
65
In a surprising move, Disney created the Ocean Trust,
a foundation of Pacific Anthropologists and scholars with the express purpose of ensuring that
Moana represented Polynesian culture in the most respectful way possible. Creators met
regularly with the trust to discuss character design, song lyrics, and nearly every aspect of the
film. The trust also had a great deal of creative control over the production process, shutting
down the director’s desire to have navigators dressed in the headdress and face paint of Papua
New Guinea. The most significant change the trust implanted concerned Maui, whose original
character design had little hair traditional in Polynesian legends.
66
The creation and powers of
the Oceanic Trust showed that Disney took more excellent care in representing other cultures
than in previous years. This change, however, did not mean the company was entirely free of
controversy.
One of Disney's biggest scandals surrounding Moana came from the merchandising
department rather than the animation studio. The item in question was the Maui costume meant
to hit shelves in September of 2016. The costume consisted of a body stocking covered in tattoos
and represented someone of a darker skin tone. Activities decried the addition of the costume,
65
Joanna Robinson, “How Pacific Islanders Helped Disney’s Moana Find Its Way”
Vanity Fair, November 16, 2016, accessed January 8, 2021,
https://www.vanityfair.com/hollywood/2016/11/moana-oceanic-trust-disney-controversy-pacific-
islanders-polynesia
66
Ibid.
47
calling it a form of cultural appropriation and brown facing. In response, Disney had the costume
pulled from stores and issued a public apology.
67
This incident shows that while the company
attempts to make corrections on its historical and present acts of racism, the corporate desire to
gain money still creates pitfalls Disney must deal encounter. The sale of costumes has always
been a significant factor for the company. The Disney Princess line of toys was created for the
express purpose of selling merchandise, especially costumes. Problems arose in this model when
treating culture as just another costume for consumers to purchase. This same controversy arose
in previous films like Mulan and Pocahontas; however, the studio is still willing to sell them.
Public attention may be short, but the fact remains that cultural appropriation remains a vital part
of segments of the corporation.
While falling short in many regards, the use of coding and cultural appropriation in
Disney films and merchandise showed a great deal of improvement in the past thirty years.
While undeniably improvements of the blatant racism of the Gold and Silver Ages, the major
works of the Disney Renaissance still expressed severe aspects of pro-white and American
coding in how films represented several cultures. In terms of films like Pocahontas and Aladdin,
such coding suggested that Americans possessed an inherent moral superiority regarding racism
and discrimination. The backlash from activist groups and historians to these films caused the
company to quickly change focus by the mid-2000s, as evidenced by Azad’s research into the
prevalence of American accented villains during this time.
68
The resulting change saw a
complete removal from race in The Princess and the Frog due to its setting (a topic the following
67
Lawrence Yee, “Disney Pulls Controversial ‘Moana’ Costume After Complaints”
Variety, September 22, 2016, accessed January 8, 2021,
https://variety.com/2016/film/news/disney-moana-costume-pulled-after-complaints-1201868097/
68
Sehar Azad, “Lights, Camera, Accent: Examining Dialect Performance in Recent
Children’s Animated Films”. ProQuest Dissertations Publishing, 2009.
48
chapter will go into greater depth). Despite the attempted removal of race in the film, The
Princess and the Frog still showed pro-whiteness in its character design and accent coding. The
resulting public relations fiasco caused the company to evolve to show people of diverse cultural
and ethnic backgrounds further.
The current iteration of Disney films shows the previously unseen amount of sensitivity
and attention to detail regarding minority representation, but individual departments still show
the historical issues the company became infamous for. The creation of cultural think tanks
mainly resulted in this new style of cultural sensitivity. By having the culture they sought to
represent become part of the creative process, Disney’s studios removed much of the Euro-
American centrist underpinnings that defined the previous seventy years of the studio’s history.
The desire to capitalize on their films, however, illustrates that the company’s traditional
orientalist leanings. Commodifying a culture, quite literally turning it into a costume in some
cases, counters much of Disney's progress in its efforts to become more inclusive. To the
company’s credit, the most egregious examples such appropriation were quickly pulled from
stores. Disney’s evolution, however, only proved half of the reason such change is essential.
The backlash that drove much of Disney’s efforts shows that most populace desires a
more inclusive world. Being driven by profits, Disney studios would not make such drastic and
demanding changes to its process were it not for their consumer base's will. Time and time again,
the company had to address its orientalist perceptions of the world at their audience's demand.
However, examples from chapter one show that audiences (and the general population by
extension) were by no means a monolith in their views of racial and gender representation.
Disney proved quite willing to ignore critiques from the blatantly sexist sectors of internet
chatrooms, but race issues still proved to be a stance the company was unwilling to take. In this
49
hesitancy, it can be surmised that the company fears directly addressing racism would negatively
impact their bottom line. Thus, while the company can freely address culture and mention or
allusion to the negative impacts of racism or colonialism remained mostly taboo. Recent Disney
films did manage to address these issues haphazardly, however, the company implanted a
method that distanced itself in an attempt to mitigate controversy.
50
CHAPTER 4. FANTASY SETTING WITH REAL-WORLD CONNECTIONS
One of the Disney studio's most defining features was the fantastic setting that each film,
television show, and other pieces of media sought to capture. These settings bore a resemblance
to historical locations in European history but were divorced from the historical context because
of high fantasy elements. A recent example of this phenomenon appeared in 2015’s Frozen, a
film heavily inspired by Danish composer Hans Christian Andersen's works. The film borrowed
heavily from Danish folklore, culture, and architecture, but the fictional country of Arendal
remained separated from the historical events that shaped Denmark and the surrounding area.
This setting characterized almost all Disney animated features, creating a uniform fictional world
that most of the film inhabits. This fictionalized reality even appeared when the studio chose to
have real historical settings.
When Disney used real-world settings, the studio typically employed two methods. The
first involved only a brief time spent in the “real” world before the characters become
transported to a more fantastic setting, known as portal fantasy. This method appeared in films
like Peter Pan, Alice in Wonderland, and the more recent Chronicles of Narnia series. In all
three cases, the characters began their story in England (more specifically in or around the
greater London area) before they were whisked away to a world not our own. 2007’s Enchanted
flipped this convention by having the Princess (complete with animation and talking animals)
transported to modern-day Manhattan, where the film's remainder utilized live action. However,
in either case, the usage of this method, according to Maria Cecire was to “teach the characters,
and the audience by proxy, a type of life lesson they would not receive in their original world.”
69
69
Maria Cecire “Reality Remixed Neomedieval Princess Culture in Disney’s Enchanted
in Ed. Pugh, Tison and Susan Aronstein. The Disney Middle Ages: A Fairy-Tale and Fantasy
Past (New York :Palgrave Macmillan, 2012): 244
51
Characters in this type of narrative undergo a form of odyssey where they grow up either
metaphorically or literally in films like The Lion the Witch and the Wardrobe. The second and
more problematic method concerned adding elements of the fantastic to the real world.
The more common method by which Disney utilized real places and events was to fully
embrace these aspects as part of the story, with more fantastic aspects prevalent in all Disney
films. In features with more historical settings, fantastical aspects are typically less prevalent
than in more wonderous films. Pocahontas, The Hunchbacked of Notre Dame, and Brave
epitomized this method because the magic associated with most Disney features was notably
reserved in each case. While either talking animals or transformations occurred in these films,
the main characters possessed supernatural powers. This method, which I dubbed the fantastical
reality, is utilized to create a degree of separation between the film and the audience. Being
directed at children, Disney films need to have some level of fantastical to keep their younger
audiences entertained.
By leaning into the fantastical, Disney films seek to create distance from real-world
analogies to the lessons they seek to teach in their films. Whether it be from one of the live-
action animation studios, Disney features all aspects of the fantastic story and themes. These
additions can be as grand as creating an entirely new world divorced from our own, such as in
the case of Zootopia or the newly acquired Star Wars franchise. The fantasy elements can also be
comparatively smaller, reimaging Earth as we know it but with a few small additions. Both
approaches have in common that aspects of our world and society present themselves in even the
most fantastical setting so that audiences, especially younger viewers, will not be confused by
the world. Zootopia and Onward may be utterly different from our world, but the respective
urban and suburban settings mean that audiences can relate to the settings in a very intimate
52
matter. The fantastical reality also came with serious drawbacks in representation of other
cultures.
The divergence from real-life events that characterized the fantastical reality creates
serious issues with some films depending on how the writers chose to represent specific groups.
For example, the two most common criticizes leveled against The Hunchbacked of Notre Dame
involve word choice and its depiction of Esmeralda. While Disney is notorious for often
disregarding historical accuracy in its films, Hunchback’s depiction of Romani peoples'
persecution is startlingly accurate. Claud Frollo continually made remarks of how Romani are
vermin to be exterminated from Paris, mirroring the historical violence made against Romani
throughout Europe. Historian David Crowe stated that the film failed by making Romani
characters significantly different from other characters in the film, chiefly Esmerelda’s beauty
and Quasimodo’s strength deformities. Crowe argued that this status as different castes of people
is extremely harmful and has led to the anti-Romani sentiments prevalent in Eastern Europe at
the film’s release.
70
Throughout the film, Romani people are regularly referred to as “gypsies,” a
word that even possessed negative connotations and was viewed as a slur by those, not in the
community.
71
Disney may have been attempting to convey the struggles of oppressed people
properly, but the executives and creative team appeared to be ignorant of modern-day Romani's
problems in the world. The characterization and implicant sexuality of Esmeralda also possessed
several issues.
70
David Crowe, “THE HUNCHBACK OF NOTRE DAME' PERPETUATES
NEGATIVE GYPSY STEREOTYPES” News and Record, August 3, 1996, accessed July 29,
2020,
71
Ibid.
53
In the case of The Princess and the Frog, the fantastical reality creates a fictitious
scenario where racial injustices of the era are overlooked. Historians took significant issue with
the film for how it outright ignored Jim Crow Laws' existence despite being set in a stronghold
for the laws. The company is no stranger to rewriting history when it is convenient. For example,
Pocahontas made the title character almost ten years older than her real-life counterpart during
the movie's events.
72
Changes such as these were made to fit in the romance subplot that princess
features at that time virtually always required (especially when one considers the almost thirty-
year age difference the two love interests would have had).
While these changes separate Pocahontas from the complicated series of events that
created the first English settlers in Virginia and the Native Americans, some historians did not
look too harshly upon these changes. Historian Leigh Edwards argued in her paper that
Pocahontas’ revisions to history are generally benign because the company chose to keep the
racism and prejudice that settlers held towards the Native Americans, and the film’s message
was about acceptance of others.
73
Asking children 11 and under to understand something taught
in college-level courses is unreasonable in the extreme. Liegh and her colleges, however, stated
that the revisionist approach to American history in The Princess and the Frog are both tone-
deaf and counter to the film’s message.
The fantastical reality discarded race as a factor in one’s life throughout The Princess and
The Frog, making economic issues paramount to the characters’ story arcs. This thought process
72
Pocahontas. DISNEY PLUS. Directed by Eric Goldberg and Mike Gabriel. Los
Angeles: Disney, 1995.
73
Leigh H Edwards, “The United Colors of "Pocahontas": Synthetic Miscegenation and
Disney's Multiculturalism." Narrative 7, no. 2 (1999): 147-68, Accessed June 7, 2020,
www.jstor.org/stable/20107179.Copy
54
most likely meant to give Tina a similar story arc to Aladdin, namely overcoming one’s poor
circumstances through hard work and possibly the aid of others. Tina personified this thought
process, stating that “only through hard work can one truly succeed.”
74
The character took this
idea to the extreme, being unable to accept others' financial aid at the beginning of the film, but
learns that cooperation is needed in life. However, Tina’s arc was the ignoring of discrimination
that African Americans faced in 1900s, Louisiana. New Orleans and a lot of the U.S. enacted
strict laws that barred African Americans from living and working in the same place. Oddly, the
film chose to show segregation at work because all of the African American characters lived in a
shanty village far from the white residents' up-scale mansions.
75
While brief and lacking the
historical context, this addition created a sharp sense of realism in an otherwise whimsical tale of
talking animals.
The fantastical reality did offer new avenues to explore problematic tropes, though the
results are debatable. The Princess and the Frog also drew from the plantation trope in the
American minstrel tradition, much like Song of the South; however, the 2009 film does give
more agency to African Americans. Heavily inspired by transcendentalists like Therou and
Emmerson, the plantation trope called for people to find their most genuine self in nature. In
terms of African Americans, depictions of this trope from the early days of cinema argued that
blacks were at their happiest while in the fields and closer to nature. Historian Ester Terry stated
that The Princess and the Frog subverted this trope by giving the black characters premier
agency in the film rather than being subservient to their white master's whims. According to
Terry, the bayou represented a temporary escape for Tina and Naveen that allowed them to gain
74
Ibid.
75
Ibid.
55
emotional and financial stability from their amphibian adventure.
76
The film updates the
previously racist trope the company had employed to show how Disney and African Americans
were a part of a new, modern world. However, what Disney and Terry overlook is the argument
that race is or was a factor in one’s life. While a film targeted at children cannot be expected to
address issues as complicated as systematic racism adequately, the appearance of racial
segregation in the film hinders the idea that Disney is in a “post-race” world.
The fantastical reality’s third major use is creating links to the real world in films that
diverge wildly from reality. In essence, the fantastical reality adds mundane features to
otherworldly settings to give audiences a basis for understanding the world. 2016’s Zootopia
exemplifies this use of the fantastical reality because anthropomorphized predator and prey
animals lived in relative harmony in a fictional city that bore a striking resemblance to real-world
locations like New York, London, and Hong Kong.. The film follows officer Judy Hops, a recruit
to the police force of the title city, and a con artist fox named Nick. The fantastical reality was
implemented throughout the film to make Zootopia a city like and unlike any major metropolitan
area. Common civil functions exist throughout the city including public transportation, police
forces, and a government. The fantastical is used to create the different biomes (the
neighborhoods of the city) where animals of different climates live. Using the backdrop of a
similar but different city, Zootopia became the Disney wide-release film with the most overt
themes of racism and overcoming prejudice
76
Terry, Esther J. "Rural as Racialized Plantation vs Rural as Modern Reconnection:
Blackness and Agency in Disney's "Song of the South" and "The Princess and the Frog"."
Journal of African American Studies 14, no. 4 (2010): 469-81. Accessed June 1, 2020.
.jstor.org/stable/41819267.
56
Zootopia set up this theme of racism early in the film by describing the relationship
between predator and prey animals. Predators are a minority in the film, comprising roughly
eleven percent of the city's total population. There also existed a great deal of fear and
discrimination among the prey animals towards the predators. For example, in a flashback, Nick
was beaten and muzzled as a child by prey children for his desire to join a group analogous to the
Boy Scouts.
77
These fears are only heightened when it was discovered that the missing citizens
(all predator animals) suddenly reappeared and attacked others without provocation. These
events caused a great deal of panic in the prey community, with fears that any predator would
“go savage” at any moment. What followed was a montage of predators receiving unjust
discrimination such as being fired or segregated from the general population.
78
However, this
discrimination ends when Hops and Nick find that the reason behind these attacks is a poison
that affects only predator creatures and apprehend the person responsible for these kidnappings
and attacks. This film's plot served as a very on-the-nose allegory for the discrimination that can
occur in the modern-day. The writers also worked hard to show that even good characters can
have negative views of others.
Zootopia’s theme of acceptance was done mainly through the character of Judy Hopps.
Hopps initially held negative views of predators, especially foxes, because of the bullying she
received as a child.
79
These discriminatory beliefs were challenged upon her friendship with
77
Zootopia, Disney Plus, Directed by Byron Howard and Rich Moore (Los Angeles:
Disney, 2016)
78
Ibid
79
Hopps herself is an object of discrimination in her workspace. She is the first rabbit,
and presumably female, hired as a part of Zootopia’s police force. Originally dismissive
dismissed to the menial labor of parking enforcer, Hopps’ journey mirrored that of many women
who entered traditionally male dominated fields.
https://www.vox.com/2016/3/7/11173620/zootopia-review-racism
57
Nick, but they quickly come to the forefront and are normalized throughout the city. Upon
finding the missing citizens that had “gone savage” and cracking the case, Hopps stated in a
press conference that the desire to attack prey something innate in predators’ biology.
80
This
statement instigated the discrimination mentioned above that swept across the city. Hopps
learned to overcome her bias by the film’s end through her friendship (and possible romance)
with Wilde, but the character flaws Hopps portrayed characterized many whites' standard views
in the modern-day U.S.
Through the characterization and character modeling of Hopps, the creators of Zootopia
tackled the complicated issue of implicant bias. Hopps was intentionally designed to be as no
threatening as possible. One essay stated the through the meticulous choice of species and gender
in the film, “Hopps was as carefully designed to represent innocence, purity, and safety.”
81
This
unthreatening appearance did cause the character to be dismissed by bigger and stronger animals;
Hopps’ characterization also exemplifies the nature of implicant racism. In her thesis, Mariah
Farbotko argued that Hopps was unaware of her biases against predators. “Judy,” according to
Farbotko, had been raised to be suspicious of foxes her entire life, and despite believing she was
unprejudiced, their fight reveals long-hidden biases toward foxes that Judy herself was not even
aware of.”
82
This bias is unknown and implicit, functioning as an allegory for the prejudice that
many modern white Americans possessed. While most Americans would vehemently deny
80
Zootopia, Disney Plus, Directed by Byron Howard and Rich Moore (Los Angeles:
Disney, 2016)
81
GREGORY BEAUDINE, OYEMOLADE OSIBODU, AND ALIYA BEAVERS.
“Disney’s Metaphorical Exploration of Racism and Stereotypes: A Review of Zootopia.
University of Chicago Journals https://www.journals.uchicago.edu/doi/pdfplus/10.1086/690061
82
Farbotko, Mariah, Regine Rosenthal, Anna Minardi, and Don Pease. “‘It Was All
Started by a Mouse’ - Examining Animal Representations in Modern Disney Films”. ProQuest
Dissertations Publishing, 2018. http://search.proquest.com/docview/2054006561/. 24
58
having racial biases, several studies have shown that 90% of whites subconsciously associate
black with “fear” and “bad.”
83
The studio's creative choices teach that even morally right
characters can still possess negative biases without their knowledge. The film also subtly
acknowledges the historical opposition between police forces and minority groups.
The U.S.’s “war on drugs” and its harm on minorities is highlighted through Zootopia’s
main villain. When it is revealed that the mayor’s aid was the one behind the kidnappings and
creation of the feral citizens, she notes that her express purpose was to oppress the city's predator
minority. By having predators “going feral,” the secretary believed that the prey in Zootopia
would rally to rid the city of the perceived threat to their safety.
84
While this sentiment may seem
relegated to villains in an animated kids show, such rationale was used by those in the U.S.
government. President Richard Nixon began the country’s “war on drugs” to attack his political
enemies, precisely leftists, and African Americans. His aid John Ehrlichman even stated in an
interview that, “We knew we couldn't make it illegal to be either against the war or black, but by
getting the public to associate the hippies with marijuana and blacks with heroin. And then
criminalizing both heavily, we could disrupt those communities.”
85
This parallel in the film is
made even more severe given that Nixon’s policies never went away, and in many cases were
strengthened by successive administrations. The “war on drugs” still affects minorities in the
country in higher rates, and Zootopia either intentionally or not links the drug used to oppression.
83
Jeff Nesbit “America Has a Big Race Problem.” USNews, 28 March 2016, accessed
June 11, 2020, https://www.usnews.com/news/articles/2016-03-28/america-has-a-big-race-
problem
84
Zootopia, Disney Plus, Directed by Byron Howard and Rich Moore (Los Angeles:
Disney, 2016)
85
Tom LoBianco, Report: Aide says Nixon's war on drugs targeted blacks, hippies CNN,
March 24, 2016, accessed June 11, 2020, https://www.cnn.com/2016/03/23/politics/john-
ehrlichman-richard-nixon-drug-war-blacks-hippie/index.html
59
However, these attempts at dealing with complicated issues like implicant bias and drug crumble
when taken out of the film’s world.
Zootopia failed to adequately address racism in the U.S. because of two narrative reasons.
The first reason why the film did not represent discrimination properly was that the movie never
clearly defined which group was the oppressed or oppressors. While the sequence of firings and
segregation did suggest that the prey was the group with the most power, the film leading up to
this point did not support this claim. The film's predators hold a great deal of political and
financial power, with even the mayor of the city being a lion. Jealousy of her boss’s position was
the motivating factor for the villain’s plan.
86
Such a dynamic in the film would lead one to
believe that the predators would be the oppressing rather than the inverse that occurred.
Similarly, the film never puts any of the characters entirely into the role of an oppressed group.
Neither of Zootopia’s lead characters possessed privileges of being in a more robust
social class, thus undermining the themes of racism that the film sought to explore. Hopps is both
a prey animal and a police officer. These two facets would make Hopps a clear oppressor in
many cases (her bias against foxes suggest this fact), but she herself faced discrimination.
Becoming a part of Zootopia’s police force as a part of the Animal Inclusion Initiative, Hopps is
regularly referred to as the “token bunny” and dismissed by the bigger animals in the
department.
87
This aspect of Hopps’ arc is no doubt meant to parallel that of women who became
a part of traditionally male dominated careers, and the studio’s decision to address such themes is
extremely progressive when considering she possessed racist beliefs as an officer of the law.
86
Zootopia, Disney Plus, Directed by Byron Howard and Rich Moore (Los Angeles:
Disney, 2016)
87
Zootopia, Disney Plus, Directed by Byron Howard and Rich Moore (Los Angeles:
Disney, 2016)
60
Hopps, and other characters in the film, did not possess the subtle benefits that come with no
being a member of a marginalized group.
The problem with this characterization is that Hopps, along with all the characters in the
film, lacks the privileges associated with being a part of a group with more power. As Farbotko
stated, “all forms of racism and prejudice in Zootopia operate on a fairly even playing field,
ignoring the fact that not everyone in society has the same amount of privilege and institutional
power.”
88
By lacking privileges associated with racism, Zootopia attempted to discuss race in a
fictional world where race is a non-issue. The film’s indented message is further muddled by the
writers backpaddling on their own stance.
The second major issue with discussing racism in Zootopia is that using the medium of
anthropomorphized animals detracts from the central message that everyone is equal. The writers
attempted to argue that predators were not naturally aggressive towards prey while at the same
time poking fun at the natural behaviors of animals. For example, there is a comical scene in the
film where Hopps and Wilde attempt to gain information from the local DMV, where all the
employees were lethargic sloths.
89
Similar innuendos exist throughout the film, from rabbits
having hilariously large families to sheep possessing a herd mentality. By arguing that a group is
not naturally destined to be a certain way and then displaying the opposite of this message, the
theme of tolerance became very muddled in Zootopia. This mixed messaging did hinder the
88
Farbotko, Mariah, Regine Rosenthal, Anna Minardi, and Don Pease. “‘It Was All
Started by a Mouse’ - Examining Animal Representations in Modern Disney Films”. ProQuest
Dissertations Publishing, 2018. http://search.proquest.com/docview/2054006561/. 28
89
Zootopia, Disney Plus, Directed by Byron Howard and Rich Moore (Los Angeles:
Disney, 2016)
61
theme of the film, but the attempt is still telling of the company’s direction with its views on
race.
While flawed in its execution, Zootopia did ask audience to think about their own biases
and how they developed. Disney’s inability to explicitly address race issues in the U.S. hindered
how this theme was presented in the film, with stating “much more about diversity and social
hierarchies than race relations.”
90
These issues aside, addressing problems like implicant bias is a
major step forward for Disney. Previous films in the company’s catalog only dealt with explicit
forms of discrimination like apartheid, but Zootopia asked audiences to look at where these
prejudices originated. Framing racism in terms of anthropomorphized animals, the writers
distanced themes from the true issues they were attempting to address. However, much more
direct parallels to modern racism may be a lot to ask of an animated film targeted towards young
children. One of Disney’s other films with a much older target demographic addressed race in a
much more direct manor.
The fantastical reality, and its limitations, also appeared in live action films. 2018’s Black
Panther proved both a cultural milestone for African representation, but also functioned as one
of Disney’s most upfront examinations of its own history and that of American cinema in
general. The film's plot followed T’Challa/Black Panther’s (played by the late Chadwick
Bosman) emotional growth as he became the leader of the fictional country of Wakanda. Dealing
with the emotional trauma of his father’s death, T’Challa also had to face the negative
consequences of his father’s actions personified by Eric Killmonger (played by Michael B.
90
Farbotko, Mariah, Regine Rosenthal, Anna Minardi, and Don Pease. “‘It Was All
Started by a Mouse - Examining Animal Representations in Modern Disney Films. ProQuest
Dissertations Publishing, 2018. http://search.proquest.com/docview/2054006561/. 29
62
Jordan). Like with any superhero feature, the fantastical reality allows for the existence of
superpowered individuals in an otherwise mundane world. In the case of Black Panther, the
fantastical reality created an avenue where several themes of racism and colonialism could be
explored. While the Wakandan setting was fantastical, many aspects of the film drew inspiration
from real places that linked its story to current struggles.
The film eschewed nearly every trope about African and black culture, with The Atlantic
calling it a “celebration of blackness and the struggles we have gone through.”
91
Professor Okaka
Dokotum cited the film as the significant reversal of Hollywood’s historical representation of the
“Dark Continent.” Rather than turning African culture into a homogenous monolith, Black
Panther detailed the immense cultural diversity of central African peoples.
92
The film’s creators
addressed race in the film through the medium that captured the time's zeitgeist, the superhero
story. Through this medium, Black Panther confronted the historical issues that Disney and other
Western studios possessed with the representation of race and racism.
In many ways, Black Panther functioned as a counter to the color-blind approach that
both Disney and many others took when approaching the issue of race. This confrontation is
done using the fantastical reality because the setting of Wakanda (as with many superhero
features) diverge widely from the history and the limits of science. Creating an technological
advanced African nation free of limitations placed by colonialism and imperialism, created
opportunities to look at the effects of those events. When confronted by Killmonger for his
91
Christopher Orr, Black Panther Is More Than a Superhero Movie
The director Ryan Coogler's addition to the Marvel pantheon is a superb genre filmand quite
a bit more. The Atlantic, February 16, 2020, accessed August 28, 2020,
https://www.theatlantic.com/entertainment/archive/2018/02/black-panther-review/553508/
92
Okaka Dokotum, Hollywood and Africa, 50.
63
inaction towards the injustices done against people of African descent, T’Challa stated, “I am not
the king of Africa. I am the king of Wakanda.”
93
This statement and Wakanda’s isolation
epitomized the shortcomings of a color-blind view of relations because it pointed out the
hypocrisy of failing to help others. This realization is the center of T’Challa’s growth in the film
because he is an isolationist at first, like his father before him. When the king is faced with the
personification of what these policies can create in the world, he sees the ignorance and
cowardice behind such policies.
Black Panther also went against much of the implicit coding that other films under the
Disney umbrella were guilty of. Gone were the uniform American accents that films assigned to
their protagonist even in the Marvel department. Instead, the characters in Wakanda spoke a
dialect derived from the area of central Africa where the fictional country is located.
94
Black
Panther flipped the traditional coding on its head by expressly making the main antagonist
American. The film also eschewed American coding through clothing and hairstyles by drawing
heavy inspiration from central and west African cultures. Odokum stated that “the film showed
Wakanda as an ethnically diverse country made up of five distinct tribes each with their own
clothing styles and appearance.”
95
These societies exhibited African culture aspects like
scarification, lip extension, and hairstyles that previous films in the Disney canon caricatured.
This change in coding was broadly attributed to the majority black cast, crew, and writers for the
film who went to painstaking detail to work against many of the harmful tropes associated with
93
Black Panther, Disney Plus, Directed by Ryan Coogler (Los Angeles: Disney, 2018)
94
Okaka Dokotum, Africa and Hollywood, 250.
95
Okaka Dokotum, Africa and Hollywood, 251
64
Africa and blacks in general. This attention to detail and refutation of traditional models also
appeared in the central conflict and theme of Black Panther.
The film acts as a counter to colonialism, for Wakanda functions as an example of an
African nation that was never ravaged by European expansion. This theming is common in Afro-
futuristic works of fiction, from which Black Panther drew heavy inspiration. The break from
traditional forms of European forms of success permeates in the characters as well. Professor
Heather Harris stated that Princess Suri (the little sister to T’Challa) functioned as the
personification of rejecting European influence. Rather than assimilate into European systems
and institutions, Suri used her culture’s system to measure her success.
96
She became a genius
engineer whose inventions aided her people in innumerable ways, but she was not dogmatic to
her Wakandan heritage. Throughout the film, characters note how Suri had “no respect for the
old ways” because of her willingness to innovate and even use outside influences. Harris argued
that Suri’s willingness to adapt to changing times gave her (and the young people of color she
represented) much more agency than those stuck in revivalist sensibilities.
97
According to Harris,
this measurement method meant that Suri was not beholden to outside influences in ways that
other Disney Princesses were in the film. Each section focuses on a specific theme that resonated
with African history and the experiences of modern-day people of African descent. These themes
are personified in the two antagonists of Black Panther
The main antagonist for the first half of Black Panther, Ulysses Klaw, served as a
representation of both colonialism and traditional forms of racism. The most subtle link to this
96
Heather E. Harris. “Queen Phiona and Princess Shuri—Alternative Africana ‘Royalty’
in Disney’s Royal Realm: An Intersectional Analysis.” Social sciences (Basel) 7, no. 10 (October
1, 2018). Accessed August 7, 2020. https://doaj.org/article/f6ffcde0f7b14fb6ba092bd05bfe9c37.
97
Ibid.
65
theme is in Klaws background. Being an older man from South Africa, Klaw undoubtedly took
part in the system of apartheid that yoked the nation for decades. Klaw’s most direct link to
colonialism comes from his occupation, namely his acquisition and trade in stolen goods. In The
Avengers: Age of Ultron, it was revealed that he had stolen a great deal of vibranium (a fictitious
metal that is nearly indestructible) from Wakanda. For the theft and the deaths he caused in the
process, Klaw was branded and banished from the country.
98
Klaw’s actions link him to
colonialism because the process of stealing natural resources served as the very foundation for
colonialism and imperialism. These European ideals became the thematic basis for Wakanda
itself.
Wakanda represented an Africa free of European intervention. In the film, Wakanda went
into a self-imposed exile following the start of the Atlantic Slave trade. Wakandians were
successful in their hiding through the use of vibranium. The technological advantage the metal
gave allowed the nation to advance decades ahead of the world's rest.
99
This particular type of
advancement is referred to as Afrofuturism or an ascetic where African culture intersects with
advanced technology. Ytasha Womack stated that Afrofuturism is a reinvention of African
culture with the slave trade and later colonialism.
100
Klaw, therefore represented latent colonial
powers because he sought to steal the recourse that gave Wakanda its independence from the rest
of the world. His failure at gaining the entire stock of vibranium caused the villain to be
extremely antagonistic of the nation and its people, even planning acts of terror against the
nation. Klaw’s lack of success in stealing vibranium and thereby exerting imperial control over
98
Avengers Age of Ultron,
99
Black Panther, Disney Plus, Directed by Ryan Coogler (Los Angeles: Disney, 2018)
100
Womack, Ytasha. Afrofuturism: The World of Black Sci-Fi and Fantasy Culture.
Afrofuturism. Chicago: Chicago Review Press, 2013.
66
Wakanda is symbolic of Africa itself not succumbing to the centuries of oppression from outside
forces. While ultimately successful in defeating both Klaw and imperial powers, Wakanda’s
success leads to other serious issues.
Eric Killmonger represents the lasting effects of the slave trade and racism on the African
diaspora. Killmonger was raised in Oakland, California, where he witnessed his father’s murder
at the hands of T’Chaka (T’Challa’s father). Killmonger’s father was killed because he broke
from the neutrality agreement of Wakanda, becoming a part of a militant civil rights group in the
U.S. and fathering a child with a non-Wakandan.
101
Seeing his father for attempting to help those
who could not help themselves caused Killmonger to become disillusioned with the grandeur of
Wakanda. Killmonger then spent the rest of his life training his mind and body, becoming one of
the deadliest men in the world with the express purpose of taking control of the country that took
his father from him. However, he was not motivated purely for revenge for he sought to end
Wakanda’s isolationism and send weapons to the oppressed African peoples across the world so
they could overthrow their tormentors.
The fantastical reality allowed for these diverse themes to be consciously added to a film
series ostensibly about the acquisition of magic rocks, but negative uses also appeared in Black
Panther. The injustices that Killmonger mentioned in the film are intentionally made vague.
Throughout the film’s runtime, Killmonger made constant references to the injustices faced by
African descent people, both in the past and in modernity. The villain was intentionally vague
about this discrimination, with the most direct reference stated as he dies at the end of the film.
The villain stated, “bury me in the ocean with my brothers and sisters who knew death was better
101
Black Panther, Disney Plus, Directed by Ryan Coogler (Los Angeles: Disney, 2018)
67
than bondage,” when T’Challa offered to heal his wounds and incarcerate his cousin.
102
This line
stood as one of the most direct injustices that Killmonger mentioned, but it is not the only
example in the film. Previously in the film, Killmonger stated that the African Exhibit artifacts
were all stolen from Africa, which gave him the right to steal them in turn.
103
As the villain
states, the injustices faced by Africa and those with African heritage are all directly linked to the
African Slave trade and imperialism. While this statement is mostly true, the writers were less
willing to discuss these events' modern-day implications.
Modern examples of racism were left mostly vacant from Black Panther. The film did
imply that racial issues still existed globally, and they needed to be combated, but it never stated
what these issues were. For example, the movie's opening starts in Oakland, California where
T’Chaka kills his brother for becoming involved in a militant black organization. The king
justified his actions by stating that his brother’s involvement in the movement threatened
Wakanda's isolationist policy. The injustices that Killmonger’s parents fought against were left
out of the movie, however. The writers did suggest income inequality was a factor given the part
of Oakland a young Killmonger lived in was a part of section eight housing. T’Challa later
bought these apartments to convert them into a cultural outreach center for Wakanda, where their
knowledge could be shared with the rest of the world. Like with Aladdin and The Princess and
The Frog, Black Panther’s writers pointed more at income inequality as the cause of oppression.
The reason for this intentional vagueness stemmed from a combination of two factors.
The fantastical reality in Black Panther allowed for the film to address certain issues but
ignored others. For Example, Killmonger’s continued reference to colonialism and African
102
Ibid.,
103
Ibid.,
68
slavery appears to be the writers attempting to acknowledge the inciting events for many of the
racial issues in the world. Sociologists such as John Jackson postulated that racism, as it is
recognized today, began with European colonialism and African slavery in the 1600s. Before this
date, national identity rather than skin color proved as the largest reason for distrust in the
world.
104
While it is generally accepted that racism developed during this time, the reason behind
such ideology proved a fierce area of debate in both the historical and sociological communities.
Regardless, the film brought up these points without stating their results for modern day Africans
and diaspora. Aside from Killmonger’s references to colonialism and slavery, modern issues are
completely glossed over. Adult audiences may know these issues, but their removal from a film
that painstakingly presented African cultures and the beginnings of racism came off as jarring.
Black Panther showed the fantastical reality when used at its best, but Disney colorblind
approach to modern racism meant that this method played the same role of racial coding ten
years prior.
Disney also used the fantastical reality in much more jarring fashions. In the case of
several live-action remakes of Disney films, the fantastical reality was used to removed racist
aspects of films and American history. Releasing in December of 2019, The Lady and The
Tramp's live-action remake was the first original film for Disney +. Like many of the older
Disney features, the original Lady and The Tramp possessed several racist elements. The most
blatant example came in two Siamese cats who exaggerated Asian accents and possessed facial
features standard with Asian caricatures.
105
The 2019 remake kept the cat characters but removed
104
John Jackson, “Cognitive/Evolutionary Psychology and the History of Racism.”
Philosophy of science 84, no. 2 (April 1, 2017): 296314.
105
Lady and The Tramp, Disney Plus, Directed by Clyde Geronimi, Hamilton Luske,
Wilfred Jackson (Los Angeles: Disney, 1955).
69
the racist stereotypes, a tacit common in the company's numerous remakes in the past ten years.
The studio's new remakes showcase the struggle the company has with addressing both its own
historic racism and that of the U.S. These remakes removed much of what made the originals so
controversial to modern audiences, chiefly the racist characters of minority groups. However,
these new films show the reluctance to fully commit to addressing racism in the U.S. 2019’s
Lady and the Tramp best exemplified this situation because of the amount of controversy created
upon its release on Disney +.
As with the original film, 2019’s Lady and the Tramp is set in an unnamed American city
during the early twentieth century. Both films follow an upper-middle-class family as they adopt
the title Lady and Tramp; however, the latter sidestepped the racism prevalent during this time in
a unique way. The couple in the 2019 remake is interracial, and the city in which they inhabit is
similarly racially and ethnically diverse.
106
This creative decision is in line with companies'
attempts to add non-white voices to their films, usually in the form of recasting previously white
characters or making entirely new characters for the film. This decision met generally with good
responses and showed that the company was making efforts to adjust to changing world
dynamics. While the casting of human characters had little to do with the plot of the film, but
Disney’s decision held many of the same trappings found in The Princess and the Frog.
The difference that many perceived between the remakes of Lady and the Tramp and
films like The Little Mermaid stemmed from the former’s basis in a real-world place and time.
Unlike most Disney features, Lady and the Tramp did not take place in a fictional country. While
no specific date or location is given for either the original or the remake, the film's technology
106
Lady and The Tramp, Disney Plus, Directed by Charlie Bean (Los Angeles: Disney,
2019)
70
suggests the events took place during the early twentieth century, sometime before WWI. The
unnamed town was also meant to represent Marceline, Missouri, the hometown of founder Walt
Disney.
107
These aspects create an air of realism that did not exist in the more fantastical tales
like Snow White and Cinderella. Since many Disney features take place in entirely fictitious
worlds, the addition of racially and ethnically diverse castes has little coded messages. European
folktales may inspire these stories, but magic and other whimsical features divorce the source
material from reality. With the lack of a fantasy setting, films like Lady and the Tramp
intentionally or not create issues with representing the U.S.’s history.
Like The Princess and the Frog, Dumbo, and other Disney films in the U.S., the Lady
and the Tramp had the problem of the racist institutions and beliefs prevalent in the country’s
past. In Lady and the Tramp, the Missouri town it was meant to immolate was one of the
bastions for Jim Crow segregation and violence against African Americans. For example, the
county the town is a part of contained one of the highest lynching concentrations in the entire
state.
108
While the film's remake is progressive in its casting, this progressiveness comes at the
cost of erasing the genuine issues that occurred and are occurring because of race. The approach
used in the 2019 film is objectively better than that of the Princess and the Frog in dealing with
racism in the U.S. Instead of showing (but not condemning) the segregation that occurred during
107
Shuvrajit Das Biswas, “Where Was ‘Lady and the Tramp’ Filmed?The Cinemaholic,
November 14, 2019, accessed December 28, 2020, https://www.thecinemaholic.com/where-was-
lady-and-the-tramp-filmed/
108
Magic Ears Duero, “Is The Live-Action Lady And The Tramp “Problematic”?”,
Medium, February 17, 2020, Accessed June 2, 2020,
https://medium.com/@the_disney_dudebro/is-the-live-action-lady-and-the-tramp-problematic-
7b3c005439fb.
71
that time, the remake removes all instances of segregation from the film. Such a strategy
improves upon the company’s previous ideas but also removes aspects of history.
While a marked improvement, Disney’s newest attempts at creating an inclusive and
diverse catalog for their consumers still missed the significant issue that films like Princess and
the Frog raised upon their release. Considering the film's primary characters are mainly canines,
having the film seriously address segregation and racism is asking a lot from a film that targets
children. This fact in mind, however, the lack of such a message in similar films by the company
suggest that Disney is still too hesitant to discuss racism in the U.S seriously. For example, the
2018’s remake of Dumbo shifted the focus away from the title elephant to humans' cast. Like
with 2019’s Lady and the Tramp, many of the original racist caricatures were removed, and a
racially diverse cast was made to reflect modern sensibilities. The film's Depression-era
American heartland setting meant that the film would still have to address the time’s racist laws
and customs. This issue was largely ignored in much the same way the Lady and the Tramp did
the following year, however. The remake of Dumbo would have made a perfect platform to
address such issues, given the film’s message of tolerance and inclusion. These films' creative
choices show how ardently Disney still holds to the color-blind principles for its wide release
features it first began in the 1990s.
The fantastical reality became a part of Disney theming in the very beginning and now
serves as the company’s main method of sidestepping race issues. Being children’s film studio,
each film in the Disney canon possesses some moral lesson that children are meant to take away
from the story once the credits begin to roll. Zootopia may possess the overt theme of tolerance
and a nod to implicit bias, but the studio setting undercuts such a message. Going out of its way
to remove examples of privilege and the conditions that lead one to have the negative bias
72
expressed in the film, Zootopia failed to properly convey to their audiences a realistic scenario in
which prejudice would occur. This realism, or lack thereof, forms the crux of how the fantastical
reality cannot be used to explore many themes fully. By initially removing the conditions that
result in prejudice, Zootopia’s creators also intentionally removed significant parts of their
theme. One can admit their own biases; however, the creation and continuation of such bias
remain a more salient point that the fantastical reality cannot address by its very nature. These
same results also appear in films where the fantastical reality is used to a lesser degree.
Disney’s films with a more contemporary setting still employ the fantastical reality to
sanitize many aspects of American and world history. In Black Panther's case, the fantastic
reality allowed for the historic mistreatments of African and its diaspora to be addressed.
However, modern injustices are implied rather than outright stated in the film using the
justification of its fictional setting and events. The film’s subject matter and themes are
unprecedented from a company like Disney, but the studio’s conservative roots. In terms of
period pieces, the fantastical reality removed the dark parts of American race relations. Creating
a world where race does not hold sway, as in the case with 2019’s Lady and the Tramp, may
offer a fun ideal that audiences can aspire to, but such an approach does overlook the numerous
atrocities carried out in that era. Removing race from the equation, while an markedly better
method than coding, still removes the blame whites in the U.S. have in propagating systemic
racism. The fantastic reality may offer Disney a way to placate the anxieties of white America
without themselves being racist, but it still places the desires of one group over another.
While falling flat in many respects, Disney’s attempts to address racism show a desire in
the American psyche to see these issues. Disney, like any corporation, the primary goal is to
make as much money as possible. The recent attempts at inclusion, especially in the past ten
73
years, heavily suggest that audiences desire such films and result from the changing
demographics in the country. The hesitancy to directly address these issues mirrors societies'
aversion to focus on race issues. Recent events with police brutality illustrate that many
institutions in the U.S. still have not progressed from the 1960s in assumptions and punishments
for people of color. People’s continued support for these institutions amid these tragedies show
that a sizable portion of the populace is averse to even admitting that racism and discrimination
still factor into an individual’s life. Being a corporation that wants its product to relate to the
most considerable number of people, Disney had its films meet between these two vastly
different goals.
74
CHAPTER 5. HISTORIOGRAPHY
The numerous essays in From Mouse to Mermaid: The Politics of Film, Gender, and
Culture explore the numerous aspects of Disney animation and its numerous impacts on
American culture. Several of these essays were extremely critical of the company’s white-
washing of American history and other facets of American society. For example, Henry Giroux’s
“Memory and Pedagogy in the “Wonderful World of Disney” argued the light-hearted nature of
Disney’s films underscored the harsh realities the filmmakers were attempting to portray.
109
According to the author, the result of such branding and entertainment is an escapist reality none
would desire to leave. Other essays in the collection highlighted the company’s continued
upholding of traditional gender structures. Susan Jeffords’ “The Curse of Masculinity” stated
that Disney's changes in Beauty and the Beast from the original French folktale shifted the film’s
focus entirely to the Beast. By making the Beast’s behavior the result of a curse and the
subsequent isolation, the filmmakers imply that women have to teach men proper behavior.
110
The film essentially argued for the same gender roles established in the earliest Disney features.
While varied on the specific subject, each of the essays in From Mouse to Mermaid offered a
harsh chastisement of how Disney shaped the perception of race and gender for children.
Monika Gagon’s dissertation “Race-Ing Disney: Race and Culture in the Disney
Universelooked at the synergistic methods by which Disney’s theme parks, films, and other
media presented race. According to the author, these entertainment pieces should not be viewed
109
Henry Giroux “Memory and Pedagogy in the “Wonderful World of Disney” in
Elizabeth Bell, Lynda Haas, and Laura Sells, From Mouse to Mermaid the Politics of Film,
Gender, and Culture (Bloomington: Indiana University Press, 1995): 45-46.
110
Susan Jeffords, “The Curse of Masulinity” in Elizabeth Bell, Lynda Haas, and Laura
Sells, From Mouse to Mermaid the Politics of Film, Gender, and Culture (Bloomington: Indiana
University Press, 1995): 169.
75
as isolated pieces but as parts of a greater whole. Instead of focusing on the offensive racial
stereotypes employed in its various films, Gagon sought to examine how it viewed the ideal form
of multiculturalism.
111
Starting from the Renaissance onward, Disney's animated features began
to include heavier multiculturalism themes and racial harmony. However, Gagon stated that the
studio chose to present these themes placed too heavy an emphasis on racial and cultural
differences. Instead of celebrating commonalities and respectful representations of unique
cultures, films like Pocahontas reinforce problematic stereotypes of racial differences.
112
The
author concluded that Disney’s harmful representation of multiculturalism would lead to serious
negative consequences because the entertainment giant is a part of nearly every child’s life.
Animating Cultural Politics: Disney, Race, and Social Movements in the 1990s studied
the company’s attempts at addressing political issues during Disney’s Renaissance. The authors
began by examining the early filmography of the studio to establish the tone and setting every
feature film in the Disney canon is known for. Chiefly, these films showcase a very white-centric
view of the world in both its protagonists and the racist depictions of minorities. These same
sentiments still presented themselves in films that centered on themes of multiculturalism of
social justice. For example, the authors heavily criticized the character design and voice acting
for certain characters in Aladdin because they were at once extremely racist stereotypes and
primers for children to distrust Arabs in a political situation.
113
The author has ultimately
concluded that the multiculturalism attempts expressed in this new generation of films were not
111
Gagnon, Monika, and Alison Beale. “Race-Ing Disney: Race and Culture in the
Disney Universe”. ProQuest Dissertations Publishing, 1998.
http://search.proquest.com/docview/304478550/.
112
Ibid.
113
Palmer, Janet, Julia P. Adams, and Michael D. Kennedy. “Animating Cultural Politics:
Disney, Race, and Social Movements in the 1990s”. ProQuest Dissertations Publishing, 2000.
http://search.proquest.com/docview/304628084/.
76
as progressive as the studio claimed. The “over political correctness” found in Pocahontas,
which the authors stated was an attempt to fix Aladdin's issues, still misrepresented other
cultures because it stripped uniqueness from both parties.
114
The authors ultimately concluded
that Disney’s failed attempts at multicultural films stemmed mainly from a desire not to upset
their white audiences.
The mid-2000s saw a resurgence in the amount of work on Disney and race mainly due to
its equally strong rebound during the past decade. Mark Pinsky’s The Gospel According to
Disney examined the religious and moral underpinnings of the wide release animated films in the
Disney canon. Pinksy admits that he was lenient with the older Disney film’s depictions of race
because of the time they were created, but he did offer criticism of more modern films. For
example, he stated how the opening line of Aladdin reinforced the idea of the “mysterious other”
by implying the use of violence in Middle Eastern culture.
115
Similarly, the author did chastise
the misrepresentation of Native Americans and Romani peoples in Pocahontas and The
Hunchback Notre Dame. Despite the issues, Pinsky argued that the overall message of the films
was positive. The author also stated that Disney is extremely successful in telling compelling
narratives for children from any culture or racial background. While not as successful as similar
films, Brother Bear saw a vast amount of praise from non-white communities because it
represented Paleolithic spirituality and common bonds found in all cultures.
116
Pinsky’s book
was not above criticizing Disney’s missteps, but the author ultimately states that it can make
extensive appeal films when adequately motivated.
114
Ibid.,
115
Mark Pinsky, The Gospel According to Disney: Faith, Trust, and Pixie Dust (Louville
and London: Westminster John Knox Press, 2004): 148-149.
116
Ibid., 225.
77
Dorothy Hurley’s "Seeing White: Children of Color and the Disney Fairy Tale Princess"
studied the effects of Disney’s racial coding on children of color. Hurley postulated that stories,
especially fairy tales, play a significant role in how children shape their view of the world and
themselves. The author examined the differences with the source material in six Disney features:
The Little Mermaid, Snow White, and Mulan to see where studio changes occurred.
117
Hurley
concluded that all of the selected films have a decidedly pro-white form of coding in them that
subtlety influences audiences into believing that darker-skinned peoples inherently deserve less.
The author stated, “The Disney film versions of these same texts reveal indisputable evidence of
White privileging and a binary color symbolism that associates white with goodness and black
with evil.
118
The result of such coding resulted in a lessening of black and darker skinned
children's self-worth. Hurley stated that the only way to combat these sentiments is to teach
children critical literacy skills and the importance of transcultural education.
Professor Amy Davis’ book Good Girls and Wicked Witches: Women in Disney’s
Feature Animation examined how the heroine's role changed over the company’s long history.
The root of her thesis argued that the company gave women more and more agency over the
decades, and this agency was no longer coded as an inherently evil trait. The evidence she gave
for this argument stemmed from how modern characters like Lilo and Mulan bear almost no
resemblance to a classic princess in agency and even screen time.
119
This is not to say that Davis
did not find critiques with modern depictions of women, for she did note that most characters are
beholden to a heterosexual romance. Davis charted a clear line of improvement in how female
117
Hurley, Dorothy L. "Seeing White: Children of Color and the Disney Fairy Tale
Princess." The Journal of Negro Education 74, no. 3 (2005): 221-32. Accessed June 1, 2020.
www.jstor.org/stable/40027429.
118
Ibid.,
119
Amy Davis, Good Girls and Wicked Witches, 94
78
characters were represented in Disney’s animated features even with these issues. This
improvement also includes women of color.
Davis noted that female representation's improved nature in Disney animation coincided
with an equally significant (or even more robust) improvement for people of color. In the earliest
animated features, minorities were relegated to small supporting roles that usually involved a
racist stereotype. This trend continued until the Disney Renaissance, when, according to Davis,
the company took a completely different approach to portray people of color. Pocahontas
became the pinnacle of this change for the film marked the first time that a person of color took
the leading role in a film without being made into an anthropomorphized animal.
120
While
minatory characters still fell into some classical characterization (Romani in Hunchbacked) they
still showed a marketed improvement from the previous decades. Davis’s work may have
focused more on gender, but women of color in Disney animation are key to understanding how
the company portrayed racism.
Douglas Brode’s Multiculturalism and the Mouse served as a refutation of the numerous
claims that Walt Disney and the company he created were inherently sexist and racist. Brode
argued that “Uncle Walt” was extremely progressive in his views of the world, considering the
place and time that he lived in. By creating theme park rides like the Carousel of Progress and
It’s A Small World, Disney envisioned a diverse world where people progressed together with a
common purpose.
121
According to Brode, his feature films, even the ones that use racial
caricatures, exemplify Disney’s progressive nature. For example, the five crows in Dumbo depict
120
Ibid.
121
Douglas Brode, Multiculturalism and the Mouse: Race and Sex in Disney
Entertainment (Austin: University of Texas Press, 2005): 2-3.
79
common stereotypes of African Americans; however, Disney did not make these characters
harmful in any way. These crows are some of the few characters who showed any empathy for
the title elephant's plight.
122
Even though Disney used images and techniques that are seen as
racist in modern contexts, Brode stated that the creator’s progressive views of race, gender, and
ethnicity shown through in all of the forms of entertainment that he helped create.
Sean Harrington’s The Disney Fetish looked at the methods by which the company
successfully commodified its products into some of the most recognizable pieces of
entertainment in the world. While not fetishes in the sexual sense, Harrington did note that the
corporation’s products' mass appeal to so many demographics did verge on the side of a real
fetish. In terms of race and discrimination, the author argued that such a general
commodification and acceptance of anything produced by Disney could and does lead to severe
misunderstandings of history and culture. Harrington used the example of Song of the South
because the film showed the nuclear family surviving uncertainty and depicted black characters
as subservient and straightforward to white protagonists' will.
123
Examples such as these show
that the films' mass appeal generally came at the cost of minority groups in the country and
across the world. The Disney Fetish may only spend a small amount of time on race, but
Harrington’s work does chart the company’s marketing division's success and the problems
associated with them.
Published ten years after her first book, Davis’ Heroes & Vile Villains: Masculinity in
Disney’s Feature Animation examined the depiction of masculinity in the Disney canon. The
author noted how the earliest male characters (at least human ones) typically fulfilled secondary
122
Ibid., 51-53
123
Sean Harrington, The Disney Fetish, 194.
80
roles for comedic effect, with the stereotypical “Prince Charming” receiving the least screen time
and characterization. These characters still had a great deal more agency than their female
counterparts, but the characterization difference may have been due to the predominantly female
target audience.
124
As the years progressed, however, the writers began to give male characters
much more characterization and character development, with The Lion King’s Simba being the
start of this trend. Davis stated that this change began because traditional views of femininity and
masculinity subtly changed throughout the decades, though vestiges of traditional gender roles
still appeared even in modern films.
125
Much like her previous work, Davis’ book scrutinized the
concept of gender in each animated feature in the Disney catalog to understand how and why
these changes occurred. This level of dedication also revealed how the company chose to view
race.
Handsome Heroes and Vile Villains addressed issues in this thesis by addressing the
majority of Disney films' white-centered nature. Davis stated that while male characters began to
express traditionally female characteristics, the company still preferred white features. The best
example of this was Aladdin, where the more antagonistic a character was, the more traditionally
Arab the person was depicted.
126
While such methods fell out of favor by the start of the second
millennium, the company found different ways to remove its male characters' race from their
animation. Turning a person of color into an animal became the most common method in the
company. While Disney made this choice with both male and female characters, Davis stated
that this particular stereotype was used on men far more frequently. The most likely reason for
this gender difference stemmed from how the most personal of color centered films possessed
124
Amy Davis, Heroes & Vile Villains: Masculinity in Disney’s Feature Animation, 145
125
Ibid.
126
Ibid,
81
male protagonists.
127
At the same time, Davis did not directly address how racism was depicted
in these films; her work on how the company chose to address persons of color laid much of the
groundwork for the thesis.
Following the Princess and the Frog's release, several historians published works that
detailed the tone-deafness and insensitivity of Disney’s ignoring of segregation in the film. One
of these papers included Ajay Gehlawat’s "The Strange Case of "The Princess and the Frog:"
Passing and the Elision of Race." Gehlawat’s paper argued that the 2009 film followed the
tradition of place persons of color into situations where they become animals for most of the
film. This trope is seen in other Disney features such as The Emperor’s New Groove and Brother
Bear, and Gehlawat argued that the use of the trope in this instance relates to the practice of
passing as white. Tina is only able to achieve her dreams through her experience as a frog.
Gehlawat links this plot device to passing because, in both instances, one takes on aspects of
something they cannot function in society.
128
In Tina’s case, this passing allowed her to become
a business owner, an instance that has historical precedence. Gehlawat’s work showed how
Disney’s modern renditions of race still carried with it the problems the company sought to
avoid. Other authors looked at the film’s depiction of 1920s New Orleans in a more performing
since.
Brenda Ayres The Emperor’s Old Groove: Decolonizing Disney’s Magic Kingdom
examined its previous representation of cultures in its films. Functioning as a series of essays,
Ayres wrote that each chapter investigates how Disney represented women and minorities
127
Ibid.,
128
Gehlawat, Ajay. "The Strange Case of "The Princess and the Frog:" Passing and the
Elision of Race." Journal of African American Studies 14, no. 4 (2010): 417-31. Accessed June
1, . www.jstor.org/stable/41819264.
82
through its history. As with Edwards, Ayers pointed a critical eye at how the company chose to
portray cultures given the modern examples. For example, Disney purposely coded characters
like Jaffar as Arabic to prime their young audience to fear Middle Easterners just as tensions
leading to the Gulf War were at their highest.
129
In the book, individual essays received some
derision from the scholarly community for their overuse of emotion and lack of actual evidence.
Grace Bullaro stated that the essay on Walt Disney’s personal life served as little more than “pop
psychology” because Ayre’s analysis of Disney’s mental state relied solely on the interpretation
of films numerous people had a role in creating. However, Bullaro did accept that Ayer’s
research into the coding of minority characters proved useful if somewhat too emotional in
execution.
130
While specific segments of the book prove problematic, Ayre’s contribution does
offer a good overview of the company’s failings regarding minority representation.
Sarita Gregory’s “Disney's Second Line: New Orleans, Racial Masquerade, and the
Reproduction of Whiteness in "The Princess and the Frog" examined how Disney portrayed the
concept of race in the film. Using the example of Mardi Gras parades, Gregory stated that Disney
attempted to normalize whiteness in the film by removing racism from the historically
segregated city. The most blatant example of this attempt is how the film keeps many of the
trappings of segregation while ignoring these instances at the same time.
131
Gregory argues that
this type of representation turns white privilege into a natural phenomenon. Thus, making blacks'
129
Brenda Ayers, The Emperor’s Old Groove: Decolonizing Disney’s Magic Kingdom,
179
130
BULLARO, GRACE. “The Emperor’s Old Groove: Decolonizing Disney’s Magic
Kingdom: The Emperor’s Old Groove: Decolonizing Disney’s Magic Kingdom.” Film quarterly
59, no. 3 (March 2006): 7173.
131
Gregory, Sarita McCoy. "Disney's Second Line: New Orleans, Racial Masquerade,
and the Reproduction of Whiteness in "The Princess and the Frog"." Journal of African
American Studies 14, no. 4 (2010): 432-49. Accessed June 1, 2020.
www.jstor.org/stable/41819265.
83
hardships in the film a result of their own life choices rather than the systematic racism instituted
in the region.
132
The authors' paper examined how simply removing blatant racism does not
remove the underlying issues, and even normalize such beliefs, a vital feature of this paper.
Leigh Edwards, “The United Colors of "Pocahontas,” examined the coding of the
Renaissance era of Disney films implemented in Pocahontas. Edwards examined how the coding
of the characters in the film presented an extremely Amero-centric and culturally diluted view of
colonization. These views express themselves in how the protagonists are coded, chiefly
regarding John Smith and Pocahontas. Both characters possessed the phenotype and standard
American accent that characterized Disney protagonists of this era.
133
The author also criticized
the final message of the film because Pocahontas essentially argued against diversity and
inclusion for the sake of harmony. Edwards states that the film's multiculturalism only shows
superficial differences for the Native Americans, with such societies being assimilated into the
whole. To wipe away the company’s history of misrepresentation of minorities (predominantly
Native Americans), the studio still mistakes cultural sameness for cultural diversity.
134
By, in
essence, arguing for the assimilation of minority cultures into the more significant white
majority, Edwards warns that Pocahontas creates a story of harmony that placates to the fears of
whites who fear their way of life is changing. Edward’s examination of the film paints a full
picture of the studio's attempts at multiculturalism in the 1990s and 2000s, showing how its
strategy may have been profitable but missed the mark.
132
Ibid.
133
Leigh H. Edwards, "The United Colors of "Pocahontas": Synthetic Miscegenation and
Disney's Multiculturalism." Narrative 7, no. 2 (1999): 147-68. Accessed June 7, 2020.
www.jstor.org/stable/20107179.Copy
134
Ibid.,
84
Henry Giroux’s The Mouse that Roared: Disney and the End of Innocence explored how
the corporation’s vast media empire influenced American popular culture. Giroux argued that the
increased amount of time children spent in front of television screens meant Disney’s film and
television played just as much a role in their development as parenting and school. Therefore, the
messages that Disney encoded into their media proved extremely significant, given how
influential the films were with children.
135
In terms of race and racism, the author spent a
significant amount of time discussing how the company still possessed issues representing
people of color in their media. Upon the publication of The Mouse that Roared, the most recent
example of such difficulties was 1992’s Aladdin. The author noted how the film's protagonists
were coded as white and American, while the antagonists were given facial features and accents
more appropriate to the Middle Eastern setting of the film.
136
This same type of coding existed in
the previous Disney films, creating a continued belief that white and American is inherently
good and should be sought after. While Giroux’s book may focus more on Disney's influence,
his work with race showed seemingly small issues in films that could significantly impact
children.
Lorraine Santoli’s Inside the Disney Marketing Machine recounted her time as a part of
Disney’s marketing department during the latter part of the twentieth century. As head of the
company's corporate synergy department, Santoli played a crucial role in many of the marketing
decisions that caused Disney’s revitalization in the 1990s. The bulk of these new ideas came
from Disney Michael Eisner and Frank Wells's then chairs, whom the author credits with the
135
Henry Giroux and Grace Pollock, The Mouse That Roared Disney and the End of
Innocence (Lanham: Rowman & Littlefield, 1995): 14-15.
136
Ibid., 105.
85
company’s immense change.
137
Key to the company’s renaissances was what the author referred
to as the “synergy approach” to marketing, a tactic that existed for nearly seventy years with the
company. While many companies balked at the use of synergy marketing, Santoli stated that the
vast entertainment resources Disney had at its disposal turned cross-platform marketing into an
extremely successful strategy.
138
The author did note that even though she left the company in
the early 2000s, these same strategies are used in the company and have only increased with the
rise of the internet. While the book did not address race issues, Inside the Disney Marketing
Machine did shed light on how companies perceived and reacted to some of the company's racial
aspects.
Ilan Michael-Smith’s essay “The United Princesses of Disney” argued that while the
company has diversified its cast of characters, it remained mostly homogeneous. This
consistency presented itself in two ways throughout the films. Firstly, the author stated that while
modern films like The Princess and the Frog and Aladdin feature non-white non-European
characters, they interact exclusively with people of their race/ethnicity. Michael-Smith argued
the Princess and the Frog illustrated the extreme example of this trend because of the film's
segregation.
139
Secondly, these diverse characters are also exclusively coded as American or
European through their characterization. Princess Jasmine from Aladdin exemplified this trend
because of her American accent and values despite being an Arabian royal. Michael-Smith stated
that Disney did characterization in this way to create a unified sense of the “Disney Princess” for
137
Lorraine Santoli, Inside the Disney Marketing Machine: in the Era of Michael Eisner
and Frank Wells (Etats-Unis: Theme Park Press, 2015): 15.
138
Ibid., 82-83
139
Ilan Michael-Smith “The United Princesses of Disney” in Ed. Pugh, Tison and Susan
Aronstein. The Disney Middle Ages: A Fairy-Tale and Fantasy Past (New York :Palgrave
Macmillan, 2012): 213.
86
marketing and consumer purposes, despite how problematic such characterization could be to the
culture in question.
140
Russel denounced the film's message of sexual assault because Moana
argued that women should forgive their attackers lest they become “true” monsters.
Brooklyn Russel’s “Disney Minority Heroines: A Rhetorical Analysis of Race, Gender,
and American Politics” studied the presentation of minority characters as they are presented as
Disney Princesses. Russel examined the problematic associations seen in the Princess and the
Frog and Moana. In the former's case, the author took a critical eye to the presentations of race
in privilege presented in the film. The disassociation with economic power and white privilege
proved a significant contention point in Russel’s examination of the studio.
141
The author
assented to Moana’s efforts to be more culturally inclusive, but these efforts did not mean the
film was complete without error. Russel’s main critique leveled against the Polynesian inspired
film is women's treatment despite the story's female-centric nature. Maui’s theft of the Heart of
Tefiti and her ensuing transformation into the villainous Teka served as an allegory for sexual
assault. However, such an allegory is problematic because rather than placing Maui as the
villain, Moana shifts the primary blame on the actual victim.
142
Lauren Dundes, and Madeline Streiff’s work “Reel Royal Diversity? The Glass Ceiling
in Disney’s Mulan and Princess and the Frog” examined the intersection of race and gender
between the two films. Narratively, both films share a lot in common because each centered on a
woman of color who eschewed gender norms in the process of their respective stories. However,
140
Ibid., 214-15.
141
Russell, Brooklyn, Samantha Blackmon, Jennifer Bay, and Paul Schneider. “Disney
Minority Heroines: A Rhetorical Analysis of Race, Gender, and American Politics”. ProQuest
Dissertations Publishing, 2018. http://search.proquest.com/docview/2111872466/.
142
Ibid.,
87
Mulan and Tina aspire to have too modest goals in life rather than their white counterpoints'
extravagant aspirations.
143
The authors argue that these divergent endings suggest that characters
of color are not entitled to the same fairy tale endings in films. Both movies, and the rest of the
Disney canon, all possess aspects of the fantastical that allow for any number of happy endings.
Therefore, Mulan and Tina's modest endeavors form a conscious effort to deny these non-white
characters access to the more standard and financially successful endings found in other Disney
animated films.
144
This paper is significant because it shows both the use of racial coding to
subtly suggest that non-white characters are inherently less-than in their films and show a use of
the fantastic reality against persons of color. Having literal magic in both films meant that more
realistic endings for the heroines made even less sense, especially considering the coding.
Kameelah Samuels’ “Disney's Tia Dalma: a critical interrogation of an "imagineered"
priestess” looked at that intersection of African spirituality and race in the Pirates of the
Caribbean franchise. Samuels examined the “conjure woman stereotype of black women who
practice traditional African religions like voodoo and sangeet. The author ultimately concluded
that the Dalma character's use served as one of the more egregious forms of cultural
appropriation the corporation committed in its modern era. Dalma was continually othered
throughout the two films she appeared in, serving as an amalgam of several forms of black
spirituality.
145
Being both a priestess and later revealed to be a goddess, the character
surprisingly had little impact on the trilogy's overall story. This irrelevance to the plot is further
143
Lauren Dundes, and Madeline Streiff. “Reel Royal Diversity? The Glass Ceiling in
Disney’s Mulan and Princess and the Frog.” Societies (Basel, Switzerland) 6, no. 4 (December 1,
2016). Accessed August 7, 2020. https://doaj.org/article/cbcbd23633b442c3bf32f5fca278ba07
144
Ibid.,
145
Samuel, Kameelah Martin. "Disney's Tia Dalma: A Critical Interrogation of an
"Imagineered" Priestess." Black Women, Gender Families 6, no. 1 (2012): 97-122. Accessed
June 1, 2020. doi:10.5406/blacwomegendfami.6.1.0097
88
compounded because the Dalma/Calypso bore tenuous ties to the traditional African religion that
inspired the character. Taken together, these points make the character into an offensive gimmick
that overlooks the marginalization of blacks and African spirituality.
146
Samuel’s work shows the
orientalists leanings in both the live-action as well as the animated departments.
The multiauthor piece “Disney’s Metaphorical Exploration of Racism and Stereotypes: A
Review of Zootopia examined Disney’s new attempts at addressing racism and multiculturalism
in an era where racial coding has lost much of its appeal. The authors examined how the film
managed to address racism issues without also creating an environment where prejudice and bias
could likely form. The city of Zootopia possesses the distinction between predator and prey,
which is meant to represent the ingroup and outgroups where prejudice comes from. However,
the authors noted that the fictional world did not possess privileges for those in the ingroup.
147
The authors' primary example is the lack of true-second class status in either the predators or the
prey in the film. Both groups are equally represented in the film in both the upper, middle and
lower classes. The only form of discrimination found in the film before the villain’s plans
revolved around small and large animals, something the authors likened more to gender
discrimination rather than racism.
148
The authors ultimately concluded that Zootopia’s message
only served as a metaphor for racism in the most general sense. Their review of the film is
critical because it marks scholarly acknowledgment of Disney’s change in representing
146
Ibid.,
147
BEAUDINE, GREGORY, OYEMOLADE OSIBODU, AND ALIYA BEAVERS.
Disney’s Metaphorical Exploration of Racism and Stereotypes: A Review of Zootopia.
University of Chicago Journals. https://www.journals.uchicago.edu/doi/pdfplus/10.1086/690061
148
Ibid.
89
multiculturalism. Other scholars also found an issue with the methodology of Disney’s new
practices.
Esther Terry’s “Rural as Racialized Plantation vs Rural as Modern Reconnection:
Blackness and Agency in Disney's "Song of the South" and "The Princess and the Frog" served
as one of the few publications that held favorable views on Disney’s representation of blackness.
Terry looked at the use of the plantation trope and nature as a setting for black characters. In
terms of Song of the South, the plantation served as a reference to the longing for a simpler time
many white Americans held.
149
Understandably harsh on both this sentiment and its implications
for black Americans, Terry still commends the use of nature in the following film. The Princess
and the Frog flip the concept of nature presented in Song of the South because nature does not
form black characters' oppression. Instead, transforming into an animal and the sojourn to the
bayou functioned as a black character's method to escape from their financial and social morays
to discover their most authentic self.
150
Numerous scholars have denounced this method because
it still relies on stereotypes for persons of color, but Terry argued in this particular instance it
gave rather than took away the characters' agency.
One of the most recent additions in this field came from a collaborative effort from
Mariah Farbotko, Regine Rosenthal, Anna Minardi, and Don Pease. Entitled It Was All Started
by a Mouse: Examining Animal Representations in Modern Disney Films,” the paper examined
how Disney used both real and fictional animals in the past ten years. Broken up into three
149
Terry, Esther J. "Rural as Racialized Plantation vs Rural as Modern Reconnection:
Blackness and Agency in Disney's "Song of the South" and "The Princess and the Frog"."
Journal of African American Studies 14, no. 4 (2010): 469-81. Accessed June 1, 2020.
.jstor.org/stable/41819267.
150
Ibid.,
90
chapters that examined three different films, the paper studied how animals were used to address
society's serious issues. The first chapter addressed race relations in the U.S., the second chapter
examined American society’s growing distance from incarcerated animals, and the final chapter
questioned the concept of human exceptionalism. While each of these chapters contains a widely
different premise and thesis, the author stated that the connecting tissue to each of these films is
Disney’s choice to use animals as a mouthpiece for social change.
151
The authors chose to
examine three Disney properties because they stated that these films exemplified representations
of animals in their works. The first chapter proved one of the first academic studies of Zootopia
and its underlying themes.
Regarding this thesis, this paper’s first chapter dealt the most heavily with racism and the
shortcomings of using animals as stand-ins for minority groups for this section focused on
Zootopia. The authors paid particular attention to how many of the story elements in the film
mirrored real-life racism and racial scapegoating examples. The analogy of Zootopias “dust” to
the crack cocaine epidemic served as a through-line for much of the authors’ work.
152
While the
paper does commend the filmmakers for utilizing an innovative way of discussing such a
sensitive issue to children, the authors were equally critical of some of the film’s creative
choices. The biggest issue that the authors found with Zootopia are that animals made for a poor
representation of racism because physical and mental differences do exist in the animal kingdom
and the film.
153
The paper stated that “By focusing on animals, the filmmakers create a level of
distance between the real and fictional issues.” The authors agreed that expecting a children’s
151
Farbotko, Mariah, Regine Rosenthal, Anna Minardi, and Don Pease. “‘It Was All
Started by a Mouse’ - Examining Animal Representations in Modern Disney Films”. ProQuest
Dissertations Publishing, 2018. http://search.proquest.com/docview/2054006561/.
152
Ibid.,
153
Ibid.,
91
feature to address all the intricacies of modern race relations in the U.S. is merely absurd.
However, animals hampered the film’s attempt because to spoke against prejudice while using
stereotypes for comedic effect.
One of the latest published works on the subject centered on the similarities and
differences between the two black princesses under Disney’s corporate umbrella. Heather
Harris’s “Queen Phiona and Princess Shuri—Alternative Africana ‘Royalty’ in Disney’s Royal
Realm: An Intersectional Analysis” examined how Black Panther and Queen of Katwe depicted
the newest black Disney royals. Harris stated that the two royals were both influenced by white
supremacy and colonialism, but they took widely different approaches in dealing with these
issues. In the case of Phiona, Harris argued that the character used white structures to prove
African culture's independence and relevance.
154
However, Shuri rejects most European systems
to create something uniquely African, a commonality found in Afrofuturistic stories.
155
Harris
stated that the newest examples of African representation are commendable, but actual change
will not occur in the industry until characters such as these become the norm rather than fringe
examples. Harris’ paper aided in the thesis because she created one of the newest additions to the
field that touched on more modern Disney canon films. Harris was not the only individual to
write on such topics.
Opio Dokotum’s Hollywood and Africa : Recycling the 'Dark Continent' Myth From
1908-2020 became the most recent work in studying Disney’s current addresses of race and
racism. The author's final chapter focused on the cultural and historical underpinnings that
154
Heather E. Harris. “Queen Phiona and Princess Shuri—Alternative Africana ‘Royalty’
in Disney’s Royal Realm: An Intersectional Analysis.” Social sciences (Basel) 7, no. 10 (October
1, 2018). Accessed August 7, 2020. https://doaj.org/article/f6ffcde0f7b14fb6ba092bd05bfe9c37.
155
Ibid.,
92
shaped 2018’s Black Panther. Dokotum praised the filmmakers for not turning all of Africa and
its inhabitants into a monolithic group, instead of making Wakanda a diverse region made up of
culturally distinct tribes.
156
The film’s assessment of the ongoing adverse effects of the Trans-
Atlantic slave trade on the African diaspora also proved a significant book for Black Panther.
Dokotum did find issues with the film, however, that derived from the exotic way in which
western nations still viewed Africa. Examples included references to cannibalism and the
extremism espoused by Killmonger.
157
The author concluded that these issues were relatively
small compared to the rest of the film, and these issues stemmed from racism and sexism in
American cinema rather than native tropes of Africa. Hollywood and Africa showed that Disney
could fix many of the previous problems with defining race and racism, yet some improvement
was still possible.
156
Dokotum, Okaka Opio, Hollywood and Africa: Recycling the 'Dark Continent' Myth,
1908-2020 (): 250-251
157
Ibid., 255-256
93
CHAPTER 6. CONCLUSION
While the adage “division brings profit” can apply to many businesses, this is certainly
not the Disney corporation's case. Being a company catered to children's desires meant that a
family-friendly image had to be maintained throughout its various properties. However, the
company was no stranger to controversy due to its historical and current racism and sexism.
Despite being traditional orientalists as little as thirty years ago, the company’s recent decisions
show a marked improvement in addressing minorities and even racism. However, the company
almost invented a new form of orientalism in its attempts to side-step fully addressing issues of
race in its films. The fantastic reality method summarily replaced the coding used to placate
white Americans in Disney features because it created an intentional distance between the story
and audience.
In terms of the audience, the company seeks to reach out to, Disney’s fractured approach
to race and racism showcases the sharp divide that existed and currently exists in the country.
The U.S. has never been a paragon of racial equality, despite what the coding of several Disney
films would lead one to believe. The situation for minority individuals is undoubtedly better than
that when Disney Studios first launched, but public instances show that two different realities
exist between whites and non-whites in terms of privilege and power. Whether it be in the form
of the police using deadly force with no provocation on black men or whites being aided by
individual officers in the federal government's insurrection, race still shapes how one perceives
and is perceived in the country. Certain groups in the country, chiefly middle-aged and older
whites, perceive their historical monopoly on political power and moral authority is slipping
away. To a degree, these fears are correct because the U.S., and indeed the world as a whole, is
steadily moving towards a more secular, diverse, and globalized system. The loss of their de
94
facto power is happening a generation following the loss of their de jure supremacy with the
passage of civil rights legislation and attendant court rulings. These factors create an
environment that many white Americans believe to be extremely dangerous to their way of life
and resulted in the subsequent resurgence of nationalistic movements across the country and
world.
Occurring congruently with the rise of white anxiety and retaliation are several social
reckonings from minority groups that have long been under the control of whites either overtly
or otherwise. The continued efforts of movements like Black Lives Matter forced segments of
the population to finally address systemic racism prevalent in some of the countries' most valued
institutions. These movements also come at the heels of the two-term presidency of the country’s
first black president. President Obama may have been constrained in his ability to address racism
because of his position; nevertheless, his election showed some marked improvement in the
country. However, the backlash to both the Obama administration and BLM shows that this
improvement was not as vast as some political theorists espoused. The election of Donald Trump
and the resurgence of right-wing extremist groups across the U.S. illustrate that race and playing
to white America's anxieties still form powerful political machines. The political divisiveness ran
to such extremes that, in many cases, the belief in factual evidence and data, such as the
existence of a deadly virus, became political.
Being a company attempting to create products for two groups that practically live in
different realities, Disney continually had to reinvent how its films would be multicultural and
still unoffensive to white audiences. The company's resulting attempts either backfired
tremendously or lack the political bite needed to convey many of the issues presented in their
films properly. Playing both sides may ensure that Disney’s films remain popular and profitable,
95
but the country's ever-widening political divide will eventually force the company to take a
direct stance on specific issues. Its smaller productions on the Disney Channel and other
subsidiaries suggest that the company will move in the majority's direction towards one of
diversity and inclusivity. However, such a change will continue to be slow coming as long as
markets mean that plying to racists remains profitable. Disney may no longer be orientalists in
function, but the market created by social divisions the country continues to put the company in
such a position to placate its audience.
96
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VITA
JORDAN HUNTER KERN
Education: M.A. History, East Tennessee State University, Johnson City,
Tennessee, 2021
B.A. History, University of Virginia’s College at Wise, Wise,
Virginia, 2019
Public Schools, Clintwood, Virginia
Professional Experience: Graduate Assistant, East Tennessee State University, College of
Arts and Sciences, 2020-2021
Teacher Assistant, University of Virginia’s College at Wise,
History Department, 2016-2019
Honors and Awards: Buck Henson Award in History 2015 & 2018, University of
Virginia’s College at Wise, Wise, VA
Heather Markusich Award in History 2017, University of
Virginia’s College at Wise, Wise, VA
Exemplary Student Award in History 2019, University of
Virginia’s College at Wise, Wise, VA
Graduate Assistantship 2020, East Tennessee State University,
Johnson City, TN